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Advertising Campaigns
- 170 statements
- 23 feature instances
- 32 referencing feature instances
Advertising Campaigns | type |
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Advertising Campaigns | label |
Advertising Campaigns | |
Advertising Campaigns | page |
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Advertising Campaigns | comment |
No advertising campaign wants to be forgettable. That would defeat the purpose. The point is to stick in the mind, to of course make people remember the product. There are many ways to do this, but this trope is for when the campaign works exceptionally. It's when people quote it. It's when it's mentioned or parodied in various media. Then the advertising agency can pat themselves on the back. It's of course hard to tell exactly what makes a campaign stand out. A catchy slogan or a mascot are the most common forms, or an iconic spokesperson, but even then it's hard to pin down exactly what makes either one work. Regardless of what makes them work, they are memorable (even if viewers remember the ad more than the product). See Advertising for campaigns with their own pages. |
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Advertising Campaigns | fetched |
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Advertising Campaigns | parsed |
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HBomberGuy | |
Advertising Campaigns | isPartOf |
DBTropes | |
Advertising Campaigns / int_1dd6d08b | type |
Advertising Campaigns | |
Advertising Campaigns / int_1dd6d08b | comment |
Other commercials have copied the style. There is one where the silhouettes are holding Care Bears, not iPods. | |
Advertising Campaigns / int_1dd6d08b | featureApplicability |
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Care Bears (Franchise) | hasFeature |
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Advertising Campaigns / int_261c8d3f | type |
Advertising Campaigns | |
Advertising Campaigns / int_261c8d3f | comment |
Hilariously parodied on The Simpsons with an commercial starring a young Rainer Wolfcastle. | |
Advertising Campaigns / int_261c8d3f | featureApplicability |
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The Simpsons | hasFeature |
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Advertising Campaigns / int_29e77392 | type |
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Hilariously parodied on, of all things, UK children's series Horrible Histories: "HI, I'M A SHOUTY MAN!!" | |
Advertising Campaigns / int_29e77392 | featureApplicability |
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Horrible Histories | hasFeature |
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Advertising Campaigns / int_3986593 | type |
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It was such an ubiquitous campaign, The Rick Mercer Report did a parody sketch. | |
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The Rick Mercer Report | hasFeature |
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Advertising Campaigns / int_5425ce75 | type |
Advertising Campaigns | |
Advertising Campaigns / int_5425ce75 | comment |
One of the most memorable commercials of the 2007 Super Bowl was a Coke ad that started like a Grand Theft Auto style game. Car swerves through the streets, stops, badass gets out, walks into a convenience store, takes a Coke out of the cooler, and takes a drink. It turns heartwarming pretty quickly; link here. | |
Advertising Campaigns / int_5425ce75 | featureApplicability |
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Grand Theft Auto (Video Game) | hasFeature |
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Advertising Campaigns / int_627b3897 | type |
Advertising Campaigns | |
Advertising Campaigns / int_627b3897 | comment |
This too was referenced by Everybody Loves Raymond, in an episode where Loggia guest-stars. | |
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Everybody Loves Raymond | hasFeature |
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Advertising Campaigns / int_686684b0 | type |
Advertising Campaigns | |
Advertising Campaigns / int_686684b0 | comment |
An antivirus program resembles an MIB, preempting everything PC says or does with a command Yes/No prompt. | |
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The Men in Black | hasFeature |
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Advertising Campaigns / int_6adaf2f | type |
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Advertising Campaigns / int_6adaf2f | comment |
The television ad for the console version of the first Mortal Kombat (1992) (involving teenage boys yelling in a deep voice for the game) was so well-known and famous for its deep-throated yell that it was sampled for the theme to The Movie. | |
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Mortal Kombat (1992) (Video Game) | hasFeature |
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Advertising Campaigns / int_727259ac | type |
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"It walks the stairs, without a care, and shoots so high in the sky..." for Slinky. Parodied in The Ren & Stimpy Show with an ad for "Log". | |
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The Ren & Stimpy Show | hasFeature |
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Advertising Campaigns / int_7bf6a74c | type |
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Fictional exposes on well-known TV characters, such as revealing that Jed really made his fortune from the money he saved on his car insurance. | |
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The Beverly Hillbillies | hasFeature |
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The old commercials where Fred Flintstone and Barney Rubble promoted smoking cigarettes. Mitigated somewhat when you realise The Flintstones was considered an adult sitcom at the time (it aired in prime-time, not Saturday morning), but still... What cigarette brand were these modern Stone Age families advertising? "Winston tastes good like a cigarette should." |
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The Flintstones | hasFeature |
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Advertising Campaigns / int_82439e64 | type |
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Advertising Campaigns / int_82439e64 | comment |
Now that Allstate owns Esurance, the call center commercials have been dropped in favor of a new campaign narrated by John Krasinski. Erin is completely gone, and that fact is somewhat lampshaded in one commercial where Krasinski intones that Esurance doesn't need a mascot to sell insurance. | |
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The Office (US) | hasFeature |
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Advertising Campaigns / int_8cb0da79 | type |
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"Beef. It's what's for dinner." You now have Aaron Copland's "Hoedown" playing in your head. | |
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Aaron Copland (Music) | hasFeature |
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Yoshi's Island is crammed with features, enemies, and levels up the wazoo. Thus the question, "When is too much too much?"note Inspired by Mr. Creosote and the "wafer-thin mint" scene. | |
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Yoshi's Island (Video Game) | hasFeature |
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Advertising Campaigns / int_a2b64603 | type |
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Advertising Campaigns / int_a2b64603 | comment |
One of the most memorable ads in this campaign features PC stuffed up with lotsa programs and he's running slow. Somehow, this means when he's a human, he's super fat. | |
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Hotel Mario (Video Game) | hasFeature |
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Advertising Campaigns / int_b0fc9724 | type |
Advertising Campaigns | |
Advertising Campaigns / int_b0fc9724 | comment |
This was hilariously spoofed in a Saturday Night Live sketch with an outtake where a customer played by Chris Farley completely loses his mind upon being told this was not the coffee he ordered. | |
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Saturday Night Live | hasFeature |
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Advertising Campaigns / int_b5a087d7 | type |
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Advertising Campaigns / int_b5a087d7 | comment |
Over a decade later, a second ad was made starring Rachel Leigh Cook, which started similarly, but then continues with her swinging the frying pan around and destroying the kitchen ("And this is what your family goes through! And your friends! And your money!"). This ad was also widely parodied, including one segment on Robot Chicken, with Rachel Leigh Cook herself voicing the role. | |
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Robot Chicken | hasFeature |
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Advertising Campaigns / int_bac8c243 | type |
Advertising Campaigns | |
Advertising Campaigns / int_bac8c243 | comment |
Similarly, an Alka-Seltzer commercial featuring an Italian man repeatedly screwing up a "Spicy Meat-a-ball" commercial and requiring the product after a number of takes, usually finds its way near the top of "best commercials" lists. Unfortunately, though hilarious, most viewers thought it was an advertisement for the meatballs. This ad was parodied in the movie The Mask when Jim Carrey (wearing The Mask, so he was able to do this) swallows a bomb, which explodes in his stomach, he then blows a smoke ring and announces "Now that's a spicy meat-a-ball!". | |
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The Mask | hasFeature |
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Advertising Campaigns / int_c2c9499c | type |
Advertising Campaigns | |
Advertising Campaigns / int_c2c9499c | comment |
Ernest P. Worrell got his start as a spokesman for practically everything under the sun. | |
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Ernest P. Worrell | hasFeature |
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Advertising Campaigns / int_cf3e7a82 | type |
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Advertising Campaigns / int_cf3e7a82 | comment |
"You will believe a man can fly." | |
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Superman (Franchise) | hasFeature |
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Advertising Campaigns / int_d7cc3505 | type |
Advertising Campaigns | |
Advertising Campaigns / int_d7cc3505 | comment |
Square Root of Minus Garfield had silhouettes of Garfield and Jon hold the iPod in iField. | |
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Square Root of Minus Garfield (Webcomic) | hasFeature |
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Advertising Campaigns / int_e93a5ed7 | type |
Advertising Campaigns | |
Advertising Campaigns / int_e93a5ed7 | comment |
Dimension X was caught up in the "National Wheaties Week" advertising campaign during the month of August 1950. Act Breaks were inserted as well as The Stinger to advertise for Americans to go buy cereal. | |
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Dimension X (Radio) | hasFeature |
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Advertising Campaigns / int_f1da64b5 | type |
Advertising Campaigns | |
Advertising Campaigns / int_f1da64b5 | comment |
Carlton Draught's ads since the mid 2000s have been widely popular, mostly for their tongue-in-check parodying of other beer ads. Apparently, their beer is brewed in a big metal thing and driven around by horses. It also brought us, at the height of The Lord of the Rings mania, "It's a big ad! Very big ad!" (to the tune of "O Fortuna") | |
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The Lord of the Rings | hasFeature |
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