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Character Shill

 Character Shill
type
FeatureClass
 Character Shill
label
Character Shill
 Character Shill
page
CharacterShill
 Character Shill
comment
From the early days of TV and radio, this is a type of commercial where the action stops and the show's characters just talk about the sponsor. Sister trope to Enforced Plug, where the characters try to work the shill into the story itself.
Advertisement:propertag.cmd.push(function() { proper_display('tvtropes_mobile_ad_1'); })Not to Be Confused with Creator's Pet. Or Character Shilling. Compare and contrast Big-Lipped Alligator Moment.
 Character Shill
fetched
2022-07-22T19:11:24Z
 Character Shill
parsed
2022-07-22T19:11:24Z
 Character Shill
isPartOf
DBTropes
 Character Shill / int_13d2e7c3
type
Character Shill
 Character Shill / int_13d2e7c3
comment
A documentary on Superman shows a commercial spot from The Adventures of Superman, with Clark and Jimmy enjoying a very sugary breakfast cereal together.
 Character Shill / int_13d2e7c3
featureApplicability
1.0
 Character Shill / int_13d2e7c3
featureConfidence
1.0
 The Adventures of Superman
hasFeature
Character Shill / int_13d2e7c3
 Character Shill / int_261c8d3f
type
Character Shill
 Character Shill / int_261c8d3f
comment
Parodied on The Simpsons, with John F. Kennedy and Richard Nixon pausing in the midst of their debate to plug Duff Beer.
 Character Shill / int_261c8d3f
featureApplicability
1.0
 Character Shill / int_261c8d3f
featureConfidence
1.0
 The Simpsons
hasFeature
Character Shill / int_261c8d3f
 Character Shill / int_2fc254ae
type
Character Shill
 Character Shill / int_2fc254ae
comment
In The Cat in the Hat, during a wild ride through a Seussian-looking landscape, one of the kids exclaims, "It's like a ride at an amusement park!" The Cat responds, "You mean like at...Universal Studios? Hahahahaha, cha-ching!" while holding up tickets to Universal and winking to the audience.
 Character Shill / int_2fc254ae
featureApplicability
1.0
 Character Shill / int_2fc254ae
featureConfidence
1.0
 The Cat in the Hat
hasFeature
Character Shill / int_2fc254ae
 Character Shill / int_41c887f7
type
Character Shill
 Character Shill / int_41c887f7
comment
In The Truman Show, as there are no commercials on the show, advertising is done purely through product placement, mainly handled by the actress playing Truman's wife. It's initially played for laughs, but gets spun for drama when, during a climactic argument, she begins shilling him cocoa powder completely out of nowhere. This does not help his increasing paranoia that his life is a big lie and that she's part of it.
 Character Shill / int_41c887f7
featureApplicability
1.0
 Character Shill / int_41c887f7
featureConfidence
1.0
 The Truman Show
hasFeature
Character Shill / int_41c887f7
 Character Shill / int_4d04208
type
Character Shill
 Character Shill / int_4d04208
comment
Commercials for The Andy Griffith Show included the show characters, in character, and often within the plotline of the episode itself, plugging the sponsor's product — and not always in ways that fit the show's continuity. For example, Andy might shuck an ear of corn to reveal Post Toasties...or even more surreal, Barney might put one over on Andy.
 Character Shill / int_4d04208
featureApplicability
1.0
 Character Shill / int_4d04208
featureConfidence
1.0
 The Andy Griffith Show
hasFeature
Character Shill / int_4d04208
 Character Shill / int_764e5099
type
Character Shill
 Character Shill / int_764e5099
comment
The Jack Benny Program had its announcer, Don Wilson frequently play himself as a character who would interrupt whatever sketch or play he was put in to deliver a commercial for the show's sponsor (Jello, Grape Nuts, Lucky Strike cigarettes, etc), with the other characters occasionally commenting on his habit of doing so. Parodied in the Looney Tunes short The Mouse That Jack Built in which the entire cast play themselves as animated mice. Midway through the short Don shows up, tries to deliver a commercial, and has to have it explained to him that this is a theatrical short and doesn't have a sponsor.
 Character Shill / int_764e5099
featureApplicability
1.0
 Character Shill / int_764e5099
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1.0
 The Jack Benny Program (Radio)
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Character Shill / int_764e5099
 Character Shill / int_7d122312
type
Character Shill
 Character Shill / int_7d122312
comment
The Flintstones and I Love Lucy both had in-character ads for cigarettes.
 Character Shill / int_7d122312
featureApplicability
1.0
 Character Shill / int_7d122312
featureConfidence
1.0
 The Flintstones
hasFeature
Character Shill / int_7d122312
 Character Shill / int_89bf8ce
type
Character Shill
 Character Shill / int_89bf8ce
comment
30 Rock tends to turn Product Placement into this for the sake of humor.
 Character Shill / int_89bf8ce
featureApplicability
1.0
 Character Shill / int_89bf8ce
featureConfidence
1.0
 30 Rock
hasFeature
Character Shill / int_89bf8ce
 Character Shill / int_ad44028c
type
Character Shill
 Character Shill / int_ad44028c
comment
Parodied in Italian Spiderman when our hero (who's already chainsmoking his way through the entire film anyway) takes time out to do nothing except really enjoy a fictional Il Gallo brand cigarette and reflect on how good it is for a while.
 Character Shill / int_ad44028c
featureApplicability
1.0
 Character Shill / int_ad44028c
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1.0
 Italian Spiderman (Web Video)
hasFeature
Character Shill / int_ad44028c
 Character Shill / int_cb16bae4
type
Character Shill
 Character Shill / int_cb16bae4
comment
Dragnet featured breaks with Jack Webb (the actor who played Joe Friday) advertising for Fatima Cigarettes.
 Character Shill / int_cb16bae4
featureApplicability
1.0
 Character Shill / int_cb16bae4
featureConfidence
1.0
 Dragnet (Radio)
hasFeature
Character Shill / int_cb16bae4
 Character Shill / int_e057d7fb
type
Character Shill
 Character Shill / int_e057d7fb
comment
Mercilessly mocked in Return of the Killer Tomatoes!, where the director claimed to run out of money halfway through the movie, prompting the cast to blatantly plug various products and companies until one guy gets sick of it and asks "Do we have enough money to finish this turkey yet?"
 Character Shill / int_e057d7fb
featureApplicability
1.0
 Character Shill / int_e057d7fb
featureConfidence
1.0
 Attack of the Killer Tomatoes!
hasFeature
Character Shill / int_e057d7fb

The following is a list of statements referring to the current page from other pages.

 Character Shill
processingCategory2
Advertising Tropes
 My Little Bossings / int_c22670b0
type
Character Shill
 Buster Girls / int_c22670b0
type
Character Shill
 Batgirl1
seeAlso
Character Shill
 Poppy (Music) / int_c22670b0
type
Character Shill
 Adeptus Evangelion (Tabletop Game) / int_c22670b0
type
Character Shill
 Soviet Womble (Web Video) / int_c22670b0
type
Character Shill
 Adventurers! (Webcomic) / int_c22670b0
type
Character Shill