...it's like TV Tropes, but LINKED DATA!
Commercial Switcheroo
- 195 statements
- 34 feature instances
- 12 referencing feature instances
| Commercial Switcheroo | type |
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| Commercial Switcheroo | label |
Commercial Switcheroo | |
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CommercialSwitcheroo | |
| Commercial Switcheroo | comment |
The commercial equivalent of the Show Within a Show. You're watching a commercial for a very generic product — the commercial may even be so laden with blatant Advertising Tropes that it doesn't seem quite real. This is because it isn't. The action will shortly be interrupted by... another commercial! Zapulix-Brand Aspirin was just a Red Herring! Probably meant to convey that the product is so great that it can just stomp all over other commercials. Also, the fake commercial will usually lampoon normal commercial devices, so it may give the producers of advertising some relief from the normal soul-crushingness of their existence. On rare occasions the first part of the commercial will actually be for a real product (often one made by the same company) before switching to the brand the commercial is really about. For obvious reasons, this only works once; once you've seen the commercial, you know what the real product being advertised is. This makes this trope particularly effective for a Super Bowl Special, as Super Bowl commercials are generally aired only once in the first place. A subtrope to Bait-and-Switch. Similar to Trailer Spoof, but usually without trying to parody any specific real product. Not to be confused with a Product Switcheroo Ad. Can turn into What Were They Selling Again?. |
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| Commercial Switcheroo | fetched |
2024-03-22T20:45:56Z | |
| Commercial Switcheroo | parsed |
2024-03-22T20:45:56Z | |
| Commercial Switcheroo | processingComment |
Dropped link to BadNewsIrrelevantNews: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to BaitAndSwitch: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to FunForSome: Not an Item - FEATURE | |
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Dropped link to HollywoodNewEngland: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to Infomercial: Not an Item - FEATURE | |
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Dropped link to InternetAds: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to NoCelebritiesWereHarmed: Not an Item - FEATURE | |
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Dropped link to ProductSwitcherooAd: Not an Item - FEATURE | |
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Dropped link to PublicServiceAnnouncement: Not an Item - FEATURE | |
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Dropped link to SideEffectsInclude: Not an Item - FEATURE | |
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Dropped link to StarWars: Not an Item - CAT | |
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Dropped link to StylisticSuck: Not an Item - FEATURE | |
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Dropped link to SuperBowlSpecial: Not an Item - FEATURE | |
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Dropped link to TalkLikeAPirate: Not an Item - FEATURE | |
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Dropped link to TheEighties: Not an Item - FEATURE | |
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Dropped link to WaxingLyrical: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to WhatWereTheySellingAgain: Not an Item - FEATURE | |
| Commercial Switcheroo | processingComment |
Dropped link to jumpscare: Not an Item - FEATURE | |
| Commercial Switcheroo | isPartOf |
DBTropes | |
| Commercial Switcheroo / int_117116ef | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_117116ef | comment |
When YTV got the rights to The Penguins of Madagascar, they had some promos for it that started as promos for other shows or a deodorant commercial, only for the penguins to suddenly freeze it and dance on the screen, to the narrator's annoyance. A more notable example would be this promo talking about Goku from Dragon Ball Z before noting that you won't find him on Alvin and the Chipmunks. |
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| Commercial Switcheroo / int_117116ef | featureApplicability |
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| Commercial Switcheroo / int_117116ef | featureConfidence |
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Commercial Switcheroo / int_117116ef | |
| Commercial Switcheroo / int_22144f6f | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_22144f6f | comment |
MTV did it again when they played the usual ad for America's Best Dance Crew which suddenly got interrupted by Freddy Krueger (either his clawed hand or a ghostly face) and the ad turned into a commercial for A Nightmare on Elm Street (2010) remake, then suddenly it went back to the end of the ABDC ad. | |
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Commercial Switcheroo / int_22144f6f | |
| Commercial Switcheroo / int_331e00a | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_331e00a | comment |
Multiple advertisements for Borderlands 3 first appeared to be mundane commercials for a wide variety of products, like shampoo or pet food, before glitching out and replacing everyone with Psychos. | |
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Commercial Switcheroo / int_331e00a | |
| Commercial Switcheroo / int_3db49365 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_3db49365 | comment |
A commercial from summer 2002 invites people to "take a spin with this summer's newest action hero" in the Spider-Man font while Danny Elfman like music plays. Then it abruptly cuts to Yoda igniting his lightsaber. Eight Legged Freaks released a very similar faux-Spider-Man commercial that summer. |
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| Commercial Switcheroo / int_3db49365 | featureConfidence |
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Commercial Switcheroo / int_3db49365 | |
| Commercial Switcheroo / int_45a29545 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_45a29545 | comment |
The Secret Saturdays began life as a series of "home video"-style ads featuring cryptids showing up in a typical urban situation, which were soon followed up by ads for an upcoming "Weird World" series. Eventually, these ads revealed their true colors; about halfway through the Weird World commercial, the camera zooms out to reveal one of the characters watching the ad to allegedly gain inside information on the series' Big Bad, who was not-coincidentally the person apparently hosting Weird World | |
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Commercial Switcheroo / int_45a29545 | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_4cd44c7 | comment |
The teaser for The Spongebob Squarepants Movie began with live-action footage implying it was a live-action movie set in a submarine, but then it cuts to SpongeBob in a bathtub. | |
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Commercial Switcheroo / int_4cd44c7 | |
| Commercial Switcheroo / int_50e2e357 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_50e2e357 | comment |
MTV played a promo for Asher Roth's album, then suddenly the background behind Asher looks like it's giving away, and then it fizzles into a promo for the new Star Trek (2009) movie, then background with Asher Roth rapping comes back like nothing happened. MTV did it again when they played the usual ad for America's Best Dance Crew which suddenly got interrupted by Freddy Krueger (either his clawed hand or a ghostly face) and the ad turned into a commercial for A Nightmare on Elm Street (2010) remake, then suddenly it went back to the end of the ABDC ad. |
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Commercial Switcheroo / int_50e2e357 | |
| Commercial Switcheroo / int_56a63131 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_56a63131 | comment |
The Simpsons Movie displayed the Superman logo in its first trailer (released the same year as Superman Returns), then zoomed out to reveal not Superman, but Homer wearing a Superman T-shirt and no pants. Another ad began with a cutesy CGI clip of dancing bunnies and flowers, to illustrate the distinctiveness of bringing the hand-drawn Simpsons characters to the big screen in a time when All CGI Cartoons dominate the animated movie field. | |
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| Commercial Switcheroo / int_585e4e8f | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_585e4e8f | comment |
USA once interrupted their scheduling bumpers with ads for the movie Hop. | |
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Commercial Switcheroo / int_585e4e8f | |
| Commercial Switcheroo / int_7d5e43b0 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_7d5e43b0 | comment |
The Goodies would have a couple of Parody Commercials halfway through each episode. The commercial demonstrating the fuel efficiency of a car, up until the car crashes into a paper banner reading "20 Miles". A spoof of the "two chicks in a kitchen" type of ad has a housewife struggling to get her kitchen clean, when another woman comes in with a new floor varnish which she sprinkles all over the place, then taunts the housewife about the mess she's made. So the housewife produces a submachine gun and shoots her. In the episode parodying the advertising business, Graham proceeds to Talk Like a Pirate while feeding fish fingers to the children on his pirate ship. Turns out it's not an ad for fish fingers; he's actually kidnapped the children for ransom, as the advertisers have resorted to more direct methods of screwing money from housewives. Graham is eating a chocolate and describing to the camera how it tastes...only it tastes so horrible he throws up in a nearby rubbish bin. Turns out the add is actually a Public Service Announcement telling you to Keep Britain Tidy. |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_91181e76 | comment |
The Gmod Idiot Box: One stinger of an Everybody Loves Francis sketch starts with what appears to be a re-enactment of a Trix cereal advert, but then gets subverted when the rabbit pulls out a machine gun that shoots exploding Johnny heads, screams in Angrish, and kills the kids. And it turns out that this is an ad for a Tommy Gun. | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_956d6e63 | comment |
The Seven Year Itch has Marilyn Monroe's character perform this in a toothpaste commercial seen only in an Imagine Spot. | |
| Commercial Switcheroo / int_956d6e63 | featureApplicability |
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Commercial Switcheroo / int_956d6e63 | |
| Commercial Switcheroo / int_aca7b22d | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_aca7b22d | comment |
An European Portuguese Cartoon Network advertisement begins by showing footage of The Amazing World of Gumball created specifically for this advertisement. It appears to be at first about Gumball being welcomed into the network... until shortly afterwards, when Gumball realizes that his name is not on the banners. Darwin then tells Gumball that this is probably not about him... and then footage from Doraemon plays, which is really what the ad is about. Particularly notable as in, up until that point, Doraemon had always been broadcasted on a different, local channel. | |
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Commercial Switcheroo / int_aca7b22d | |
| Commercial Switcheroo / int_af7aead4 | type |
Commercial Switcheroo | |
| Commercial Switcheroo / int_af7aead4 | comment |
Last Week Tonight with John Oliver invoked this in a series of commercials aimed at Donald Trump. They start with a cowboy talking about catheters, until he suddenly shifts into a subject Trump may need to learn more about, ranging from the nuclear triad to healthcare to the location of the clitoris. These ads aired on Fox News (Trump's favorite cable news network) in the DC area to ensure Trump would see their messages, and are directly based off a Medical Direct Club ad about painless catheters that aired on Fox News. | |
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Commercial Switcheroo / int_af7aead4 | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_b0fc9724 | comment |
Saturday Night Live took it further, with a pitchman who wandered through half a dozen commercial settings, repeatedly implying what the ad was about but switching before mentioning a product. At the end, he goes home without mentioning any product at all. Cue announcer: "This message brought to you by The Ad Council: Wasting your time in various ways for no good reason." A cold open started as a grim PSA in which Kevin Nealon talks about his son being killed by a drunk driver, only to be interrupted by the Energizer Bunny. They did this again for what appears to be a typical Philadelphia advertisement, which suddenly morphs into a Philadelphia action figure commercial. A running series of parodies of Clint Eastwood's Super Bowl Special Chrysler ad has their impersonation of the actor suddenly endorsing various other companies. In the mid-90's, we see what at first appears to be a diaper commercial with Will Ferrell changing the diaper of a baby. Then Molly Shannon walks in and asks "Who the hell are you?" Ferrell dives out of the window and it's revealed to be a commercial for a security company. One of the recurring "Totinos ad" sketches had the typical start of a wife (Vanessa Bayer) making some Totinos pizza rolls for her husband and his friends while they loudly watched the big game. Once she brings them the Totinos, however, she notices the television is off and the men have been cheering at nothing. It ends with the men robotically turning to her with pitch-black eyes, the woman confused and horrified...and a promotion for The X-Files. |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_c9c9aaaf | comment |
They did this again for what appears to be a typical Philadelphia advertisement, which suddenly morphs into a Philadelphia action figure commercial. | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_ca5d97f1 | comment |
Monty Python's Flying Circus managed to change courses twice in a Parody Commercial. Propaganda extolling "American defense" uses diagrams of tooth decay to represent Communist infiltration, which turns out to be part of an advertisement for Crelm Toothpaste. A cartoon automobile race follows, comparing the effectiveness of Crelm Toothpaste to an unspecified other brand, which quickly segues to a pitch for Shrill Petrol. In this advertisement, a white card representing engine deposits is displaced by a black card representing an Idiosyncratic Wipe to the next sketch of the show. | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_cae70740 | comment |
The first trailer for Ron's Gone Wrong started out with an animated B-Bot ad that looked so realistic that audiences who first saw the trailer thought that it was an unskippable ad. | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_d43be22a | comment |
Hilariously done on IMDB where they frequently have those banner ads where people dance for no reason about insurance or whatever. In one of them, Michael Myers suddenly came in and dragged one of the dancers away, revealing it as an ad for Halloween II (2009). | |
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Commercial Switcheroo | |
| Commercial Switcheroo / int_d603791d | comment |
One of Nickelodeon's promos for Rise of the Guardians had it interrupt a promo ad for a new episode of Big Time Rush | |
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Commercial Switcheroo | |
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A video from Vat19 advertises folding chairs as if they were a brand new invention. Turns out they're actually advertising the Christmas themed sweaters the actors were wearing throughout the ad. | |
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Commercial Switcheroo | |
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The Burkiss Way featured spoof ads as part of an 'intermission' on almost every episode. In later series a running gag developed where the spoof ads, no matter what they seemed to be parodying, would actually turn out to be for Stiffco Funeral Services. | |
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An ad on Hulu begins with a screen reading "Which ad experience do you prefer?", asking the viewers which ad they would "like" to see. But wait long enough, and all of a sudden the screen bursts, revealing Optimus Prime in a fight with what appears to be Godzilla (2014). It's actually an ad for Transformers: Age of Extinction. | |
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Commercial Switcheroo | |
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Nerdist Podcast: The Futurama special "Radiorama" has multiple ad breaks for the fictional "Borax Flakes" cleaning product and the actual mobile game, Futurama: Worlds of Tomorrow. After the special's Dance Party Ending, the narrator mentions how they cleaned all their white clothes after the party... with the Futurama: Worlds of Tomorrow game, of course! | |
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Back in the late 2000s in Florida, there was a PSA that showed footage from what appeared to be a Halo-esque video game, until after "LEVEL COMPLETE" appeared onscreen, when the character lit up a cigarette (first-person, of course), coughed, and collapsed. | |
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Statistical Fact parodies PSAs that try to incorporate popular culture to drive home a point. This comic features the unlikely pairing of Singin' in the Rain and a message about the dangers of imitating movie stunts. | |
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Prior to the Joker trailer, the awards show played commercials for Ultimate that started out by resembling gameplay from Splatoon, Street Fighter, and Animal Crossing, until Mario shows up. | |
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Commercial Switcheroo | |
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The first teaser for The Muppets (2011) started out as an ad for a romantic comedy, until the time came for the announcer to read a list of cast members, and the inclusion of Kermit the Frog and Miss Piggy elicited surprise in the announcer and the male lead. Thus began a campaign of several teasers of this type leading up to the movie. | |
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Commercial Switcheroo | |
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Eight Legged Freaks released a very similar faux-Spider-Man commercial that summer. | |
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Commercial Switcheroo | |
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Kingdom Hearts does a variation in its 2020 advertisement where the product is what it's initially advertised as, but it turns out to be more significant/serious than initially presented. The trailer showcase updates for Kingdom Hearts χ, including a new spin-off called Dark Road focusing on Xehanort's Start of Darkness, announces the long awaited release of the official soundtrack for Kingdom Hearts III, while music throughout the series plays. The trailer caps off with the announcement of what looks like a lighthearted Rhythm Game, only for it to be revealed at the end to be a continuation of III starring Kairi. | |
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They also had a series showing supposed foreign remakes of British comedies, such as an American version of The Royle Family, an Australian version of The Vicar of Dibley and a Japanese version of Only Fools and Horses. | |
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Disney's Lilo & Stitch movie had four ads that would start with a classic Disney movie, such as Aladdin and Beauty and the Beast, followed by Stitch interrupting the moment. | |
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The Resident Evil: Retribution trailer begins as a Sony ad. | |
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Super Smash Bros. loves doing this: The reveal trailer for a stage based on Super Mario Maker in 3DS/Wii U starts off showcasing parts of what appear to be a normal level made in the New Super Mario Bros.-style... then once Mario and Luigi appear on the screen, the audience only has a split second to realize that their model don't look quite right before Mario unceremoniously slide kicks Luigi. The commentary text even displays "!?" The teaser trailer for Ultimate starts off as a replica of the Splatoon reveal trailer, at the end of a Nintendo Direct that had just showed off a good amount of upcoming Splatoon 2 content, priming most viewers to expect this to be connected in some way. Then the entire scene goes dark except for an ominous orange glow offscreen. The female Inkling turns around to investigate, and we see a familiar logo reflected in her eye... Isabelle's reveal trailer starts off with her organizing her office, making viewers think it's a trailer for a new Animal Crossing game for the Nintendo Switch — only for her to get a letter saying that they want her for Smash. And just in case the viewer had already guessed that it was a secret Smash trailer and assumed there'd be nothing more, the original Nintendo Direct airing follows this by immediately cutting to Tom Nook watching the reveal himself, before telling the audience that he's got to get the town prepared for their eventual return. Cue a title card revealing a new Animal Crossing game for the Nintendo Switch. At The Game Awards 2018, a trailer for something related to Persona 5 interrupts the host. The trailer features the main character Joker, sneaking around while other characters from the game question why he went all the way to the Game Awards, wondering what was worth stealing. Cue Joker grabbing an envelope... and quickly turning it around to reveal a wax seal with the Smash logo. Particularly notable in this case, as the trailer gave no indication it was even related to Nintendo, let alone Smash. Prior to the Joker trailer, the awards show played commercials for Ultimate that started out by resembling gameplay from Splatoon, Street Fighter, and Animal Crossing, until Mario shows up. The very first thing shown off at Nintendo's February 2021 Direct was what looked like, in every way, a new story expansion for Xenoblade Chronicles 2. Using the game's engine, it has Rex tell of how his trusted companion Pyra went missing one day, and worries about her whereabouts, complete with him asking all their friends about her disappearance. He vows to find her... and does so on a foggy Battlefield. Turns out she got an invitation to join Smash and wasn't sure how to break the news. |
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