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Sending Stuff to Save the Show

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When a show is perceived by fans/viewers as being in danger of being Screwed by the Network, and ending up relegated to the sad brotherhood of shows that couldn't last, fandom mobilizes.
They pool their resources and organize a campaign to write letters, convincing the executives at the network that the show is worth saving, and that they should Uncancel the show.
In the earlier years of television, viewers simply sent in letters to the network to extoll the virtues of their favorite program. However with the arrival of the 21st century and the advent of the internet, fandom has become a lot more organized, active, and creative.
Letters are no longer all that gets sent in, partly because although the internet makes communication easy (leading to the rise of generating social media buzz as a major method of campaigning), the general consensus is that the networks will take tangible mail more seriously. Taking that simple fact to an extreme, fans will, en masse, send in items that are significant to the characters and/or situations found in the show they're trying to save. After about a decade, networks and the like now treat sending food or snack items en masse as an automatic Circular File.note In other words, the mailroom will just be told to just throw it all out. Though in some cases, they give all the food to the show's creators and producers and tell them to take care of it. As such, despite such tactics working during the 1990s and 2000s, a show is not likely to be saved by fan effort directed this way anymore.
Depending on how the powers that be respond, programming that see renewal or resurrection campaigns such as this can fall into three categories.
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Tower Prep fans sent in mass petitions, thousands of letters, fanart, and more and even went on a month-long boycott of Cartoon Network in its entirety in an attempt to get the show renewed for a second season, especially since its first ended on a cliffhanger. It's highly unlikely the show will return, given how the show ended in 2010 and Cartoon Network has long given up on original live-action programming.
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Believe it or not, The Fresh Prince of Bel-Air had actually been cancelled during its fourth season. Thousands of fans sent in letters to NBC and Will Smith in response, and the campaign ultimately convinced the higher-ups to go back on its decision, uncanceling the show and allowing it to run for what would be two more seasons.
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Like with MÚSECA above, REFLEC BEAT was excluded from the 7th Konami Arcade Championship, leading to #SAVE_REFLEC_BEAT campaigns. The series remains online, but ceased to receive content updates...with the exception of a series of Konami 50th anniversary tracks that were added in March 2019, about a year after the last such update. Konami has not announced any further updates regarding the series, but do note that they have been supporting the same version of the game, Reflec Beat: The Reflesia of Eternity for over 2 1/2 years when most BEMANI games get new versions roughly once a year.
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PAW Patrol had a rare example of this trope that wasn't concerning the show's cancellation, but over the fact that the merchandise lacked Skye. Disappointed parents and fans used the hashtags "#IncludeTheGirls" and "#WheresSkye" to express their anger. This resulted in Spin Master putting out a line of Skye and Everest merchandise in North America, as well as more boy products with Skye on them. Overseas, this would count as "Nice Tries", since merchandise released there still does not have any girl characters on it.
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When asked what to send, Chuck producer Josh Schwartz suggested Nerds candy. One savvy fan decided it would be better to enlist advertisers. Playing off an especially shameless Product Placement, the "Finale and a Footlong" campaign had fans buy Subway sandwiches. Wanting a piece of the action, Nestle sent Nerds. The show managed to survive for a fifth and final season.
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Cupid fans sent in letters, but were unsuccessful in saving the show. Years later, it ended up Uncanceled for other reasons. Unfortunately, the new version suffered the same fate, as ABC aired it in the 10:00 pm hour on Tuesday nights, and repeatedly preempted it for another ultimately failed show, The Unusuals.
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Star Trek: Enterprise was going to get canceled on UPN after its fourth season, so fans actually organized a money-raising campaign to essentially reimburse UPN for its losses. They actually succeeded in raising several million dollars, but it was canceled anyway.
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The Castle episode "One Life to Lose" has an inverted example; a group of internet fans all agree to send axes to the producers of their favorite soap opera as part of a campaign to get the head writer fired.
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Some Heroes fans began to worry about the show's falling ratings during the third and fourth season, and started sending waffle mix to the network in a plea for them not to axe the show. It hung on for a while longer but was canceled after season five.
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Fans of Kyle XY sent in Sour Patch Kids, the titular character's favorite snack, in an effort to save that show, in addition to an online petition. Unfortunately, since the show has been cancelled for two years, having ended on a cliffhanger, and the actors have all moved on to do different things, it seems unlikely that it will be renewed for another season, or given a movie finale like Firefly.
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Fans of Nikita tried sending lipstick (Nikita once hid the detonator of a bomb in her lipstick) into The CW around May 2011, when the network held up on telling of its fate. In the end, it turned out the network were trying to draw out the process to entice fans. Regardless, the show returned for a second season.
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CASUAL+Y and Holby City fans have attempted to get background extras converted into proper characters, e.g. in Casualty, Big Mac, the porter, is a slightly minor character, but sometimes gets major storylines.
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La Femme Nikita fans sent in many things, most notably sunglasses, after the title character's favorite accessory. Their efforts were rewarded another half a season to wrap things up.
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After Caprica's cancellation, fans launched a campaign consisting in sending bags of apples to Syfy, in reference to the show's promotional images, to no avail.
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Apparently, Reaper was renewed for a second and final season because fans sent in socks, standing for the character Sock.
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After Sense8 was cancelled not long after its second season premiered, an intense backlash ensued on social media over how fans saw it as an unceremonious and tactless move on Netflix's part, especially since it happened on the first day of LGBT Pride Month 2017 (several main and supporting characters on the show are LGBT, as are some members of the cast and crew). The fans created petitions and a hashtag calling for the show to be uncancelled, as well as threats to cancel their Netflix subscriptions en masse. The pressure was enough to get Netflix to green-light a two-and-half hours long movie to conclude the main story and tie up the loose ends.
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Ever since Girl Meets World got canceled by Disney Channel, fans have been endlessly requesting that Netflix would pick up the rights to the show to continue it (complete with its own hashtag for the campaign, #GirlMeetsNetflix), asking Disney Channel to release the rights so it can be continued there, and some even ask Hulu to pick it up.note Except the show is a hit worldwide for its life lessons, so sending it on Hulu is not a good choice as the service is only available in the US and Japan, unlike Netflix which is available worldwide. Some even planned to send paper airplanes to the three companies involved as a Shout-Out on the transition scenes where Riley throws the paper plane. Even some internet sites noticed the big efforts the fandom is doing just to have the show continue. Even Netflix customer service representatives encouraged them to keep up the fight. Sadly, when all was said and done, the ploy failed as creator Michael Jacobs took to Twitter to proclaim that he wasn't able to get another company (Netflix included, presumably) to pick up the show.
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Fans of The New Adventures of Old Christine sent in wine corks, unfortunately the ratings of the fifth season weren't high enough for the execs to justify renewing it.
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Garfield once had Uncle Roy ("Everybody loves Uncle Roy") begging his audience to send letters to protect him from the "big green monsters who want to take Uncle Roy off the air".
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In a comic book adaptation of The Powerpuff Girls, a villainous show host of a kids' show asked its fans (including Bubbles) to send in money without telling their parents. In this case, it wasn't so much to save the show from being cancelled, as it was a villainous plot to get money. Also, instead of threatening to cancel the show, all the characters would die if they got no money. The Animated Series also has an episode like this. He indicates the world will end for the show's cast if they don't get money. So Bubbles robs the banks herself.
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Everwood: It was Cut Short so that the network could produce another show, past its prime days. Everwood fans rented a ferris wheel outside of Dawn Ostroff's offices, attempting to help renew the show, but to no avail.
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Jericho (2006) managed to get a second season after fans sent crates full of nuts to the producers, in reference to Jake Green's "Nuts!" reply to the New Bern attackers' demand to surrender. Unfortunately, the ratings went down even further post-renewal and it didn't last very long, but did reach a conclusion of sorts.
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The first season of 10 Things I Hate About You ended on more than one Cliffhanger, but that didn't stop ABC Family from pulling the plug on it. Fans sent in postcards and letters, made phone calls, swarmed the feedback option on the website and started a Facebook fan movement to get it back for at least one more season in order to get some closure.
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When EarthBound (1994) was announced for the Japanese Wii U Virtual Console but nowhere else, fans posted on Miiverse pleading Nintendo to release it in the west. In a later Nintendo Direct, Nintendo announced an international release for EarthBound (1994), citing everyone's responses on Miiverse as the reason.
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In episode 16 of The Jerry Seinfeld Program, after a very critical letter made Jerry and George realize how far the show had fallen, they ask the audience to mail ideas for new episodes. This backfires when the following episode, written by someone named Josh Kantor, turns out to be absolute audacity (such as having Jerry and George declare their love for whores and exclaiming, "Fuck the cops!"). Episode 18 focuses on fallout of that episode as Jerry and George realize the "fans" aren't taking the low-quality state of the show seriously.
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After Star Wars: The Clone Wars was cancelled in 2013, fans organized letter writing campaign with beads attached to the letters, in reference to the character Ahsoka Tano, who departed from the Jedi Order in the season 5 finale, which aired just a few days before the announcement. Dave Filoni stated in the announcement that some episodes were still going to be finished, and although it's unclear how much affect the campaign had in the completion of season six, both him and various others involved in the production claimed that they wouldn't have been able to finish without the support they got from the fans. Support for saving the show still continued past season six, and in 2018, The Clone Wars was renewed for a seventh season, which premiered on Disney+ in February 2020. This final season would see a proper conclusion to the seris, bringing the events of it up the very end of the Clone Wars and coinciding with the events of Revenge of the Sith.
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Fans of British sitcom Not Going Out successfully got the show Uncanceled in 2010 after a petition and letter-writing campaign.
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Fans of the short-lived series Journeyman sent in boxes of Rice-A-Roni (a San Francisco-born product, as the show was set in the city) in an attempt to get the show renewed for a second season, to no avail.
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The Owl House: When it was announced that a Disney executive had cut the show's third season short before the first season even finished airing, fans took to social media and petition sites to demand Disney at least give the series a proper third season, if not a fourth season. However, efforts died down when showrunner Dana Terrace — who'd been blindsided by the decision herself and was also upset about it — said that Disney wasn't budging and it was too late to change anything. It later transpired that Disney executives were unaware of how popular the show was — having ignored the petitions and dismissed the series trending on social media — until the Season 3 premiere, by which point it was too late to do anything.
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Fans of Moonlight organized blood drives in an attempt to get the show saved, to no avail.
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Roswell fans sent Tabasco sauce and the show got two more seasons.
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Farscape fans' effort to save their show was called BraScape, wherein they sent bras to Sci-Fi Channel. They did not successfully get the show Uncanceled, but did get a Made-for-TV Movie wrapping up the series. 'Scapers also sent in boxes of crackers (for the episode "Crackers Don't Matter"), but since this was close to 9/11 it was a serious hassle for the network to screen that many packages, so instead they started sending in postcards made from cracker boxes.
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The Dresden Files had a short-lived Save Dresden Files campaign in 2007 which consisted primarily of sending in drumsticks engraved with "SAVE DRESDEN FILES". Drumsticks were what Dresden used in the series as a blasting rod/wand.
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Wasteland was revived 25 years later thanks to the fans sending their money directly to inXile Entertainment to make a sequel.
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The US dub of Doraemon has been on hiatus ever since its second season ended. Fans have sent in tons of letters and messages asking for a third season. The fate of the US dub is still undetermined. However the surprise localization of Doraemon: Story of Seasons shows that the franchise has given some fans hope that the franchise hasn't totally abandoned the US.
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In one episode of Arthur, D.W. organized a petition at her preschool to get the network to uncancel Mary Moo-Cow. It didn't work as expected: The show wasn't brought back due to the lead getting a new role as a business news anchor, but it did end up in syndication on another channel when a Fictional Counterpart of Batman: The Animated Series was unexpectedly cancelled (much to Arthur's chagrin).
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Nick Studio 10 was complained about due to the hosts' skits often interrupting the actual programming that was airing during the block, rather than just being wraparounds. The Nick Studio 10 campaign was a proper success, with the block to end four months after it launched in response, save for a Labor Day special comprised of Sam & Cat-themed segments.
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The efforts to revive Disney Infinity following its cancellation in May 2016 have been quite a roller coaster ride, with the game's devoted fanbase's efforts to get the game Un-Cancelled seemingly being for naught until the pay-off came in an unexpected manner well over a year after Infinity was cancelled. Back when the game was originally announced to be discontinued, the fanbase was enraged and began fighting to save the game. Their efforts ranged from just rallying to out-right uncancel the game (if not for years to come, then at least to the end of the fourth quarter of 2016 so Infinity could have its last hoo-rah for Christmas), to licensing the rights to the game and figures to someone else (Square Enix and Electronic Arts being popular candidates), to at least releasing the promised Peter Pan figure (who was hand picked to get a figure by some of the game's big name fans) or even the heavily teased figures of Dipper and Mabel (Mabel won a Player's Pick poll shortly before the announcement) and/or Darkwing Duck (who had been teased since the game's 2.0 release) as a final thank-you to the fanbase. The hashtag "#SaveDisneyInfinity" gathered some steam on various social media websites, and this online petition gathered more than 10,000 supporters in less than a month. Nonetheless, considering that Disney wrote down a financial loss on the day of its cancellation, and they later laid out their end-of-life plans for the game, these fans' efforts seemed pretty much fruitless to begin with... or at least it seemed that way for a very long time. October 2017 came with the surprise announcement of a new action-figure toyline based directly on Infinity's beloved figures/designs. Later, the characters' Infinity designs were also reused for a personal greeting program included with Samsung S9 phones, and a tribute to the series was very nearly included in Ralph Breaks the Internet before being replaced with the Oh My Disney crossover sequence. While Infinity as a video game is unlikely to return*(especially considering that, as a whole, the Toys-to-life genre bubble seems to have burst (outside of Amiibo) in the months since then, with LEGO Dimensions announced to be concluding in October 2017 and Skylanders not having any significant announcements since the latest game's release), fans can rest assured that Disney Infinity has not been forgotten and that its legacy will live on, considering the fact that there's at least a modding community in which, they'll continue doing the support of this game.
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Green Lantern: The Animated Series: The strategy included sending in blue flowers for GLTAS, receipts for merchandise, keeping the episodes selling steady on iTunes, letters, e-mails, getting the show to trend on Twitter, and buying toys to donate to Ronald McDonald House Charities. Of course, Green Lantern: TAS toys were practically nonexistent due to the Box Office Bomb that was the Green Lantern (2011) live-action movie, so movie toys or general DC Green Lantern toys were to be sent instead. Fans were able to gain enough buzz for Cartoon Network and DC to issue a joint statement reassuring them that they appreciate their support for the DC Nation block, and Cartoon Network even started advertising the show on their Facebook account again for a while, but unlike fellow DC Nation show Young Justice, renewal never happened. The final nail in the coffin for any hope was the announcement years later that while HBO Max would have a new, original Green Lantern series, it would be a live-action one that has nothing to do the cartoon.
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Gargoyles fans hoped that, even if they couldn't revive the show, they could at least get all the Weisman-episodes of the show on DVD (the third season did not have his involvement, and he's decried it as non-canon). However, Buena Vista wouldn't budge on releasing the remaining episodes of Season 2 for almost a decade. Disney offices would randomly get gobs of Celtic/Scottish-centric objects, pictures, what have you, every now and then over the next several years until Season 2: Volume 2 finally released for Disney Movie Club members in June 2013. It would see general retail release the following year.
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There was a plan by The Big O fans to send tomatoes to Cartoon Network, but there wasn't much turnout for that.
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Fans of The Invisible Man sent in confetti and other sparkly stuff to the Sci-Fi Channel in an attempt to get the series renewed for a third season, but since this was during the anthrax scare these didn't get to the intended audience. The show ended up being cancelled.
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Gaston Lagaffe's antics end up getting him fired from the Dupuis Editions publisher. Then said publisher receives a massive amount of fan letters asking for Gaston to be rehired. He gets rehired, and his first job is to sort out the mountain of letters and answer to every one of them to thank his fans.
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In 30 Rock, Kenneth tries to save TGS by sending sugar cubes. Unfortunately, the cubes got crushed in the way and were mistaken for anthrax, and Kenneth was tackled by Homeland Security.
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Fans of As the World Turns sent in bars of soap to CBS to protest the show's cancellation. After concerns that the soap might have contained anthrax (it didn't, by the way), the FBI was called in to investigate.
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Gundam is a very unusual, and very famous, example. The original series suffered from low ratings and had its episode count cut from 49 to 39 (though the staff begged for an extension and ended up with the odd number of 43 episodes). After this, creator/director Yoshiyuki Tomino had the idea to recut the series into a trio of Compilation Movies; thanks to positive press from anime magazines and word of mouth, the trilogy was a colossal success, and the rest is history.
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Kim Possible fans organized a letter-writing campaign to save the show, which despite its popularity, was being cancelled due to a strictly-enforced "65 Episode Rule" that Disney had begun putting in place for all television programming starting in the late 1990s. The campaign ended up abolishing the rule for good, and the show got a fourth and final season.
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Sym-Bionic Titan fans were exhorted by the brother of one of the cast members to send purple shirts to Cartoon Network. But the network didn't bite and Sym-Bionic Titan's single season is all there is.
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In addition to the usual letters and phone calls, one fan allegedly sent her broken TV to FOX to protest the cancellation of The Lone Gunmen.
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Mystery Science Theater 3000 is both a success story and a saving throw failed. When Comedy Central took it off the air, both a letter campaign and an ad in Variety saved it and brought it to the Sci Fi Channel. However, after three seasons there, the powers that be yanked it again and not even a letter campaign would save it. Then it was revived on Netflix.
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Macross Plus and Macross II got across the Pacific in large part because of this. The Macross series in general is an almost memetic example of Screwed by the Lawyers, with no less than four companies all holding some part of the series' distribution rights and most of those companies hating each other. Despite this, pressure from both fans (who wanted a good series to make it across the Atlantic) and the rest of the industry (who wanted an awesome product out there to strengthen the anime market) managed to get the Japanese side of the pileup to agree to play nice and share the revenue, at the same time that Harmony Gold (the U.S. end of the crossfire) was in the middle of a major reorganization and not minding the store.
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A fan campaign for a Star Trek: The Original Series fourth season failed, along with fan efforts to have ABC pick up the show. Long after the show was off the air, fans were writing to NBC, Paramount and Bantam Books (which published the James Blish adaptions) to express continued interest, leading to Star Trek: The Animated Series, many more original professional novels, and the Phase Two project. Joan Winston, Jacqueline Lichtenberg and Sondra Marshak documented the history of the post-cancellation fan campaigns in their 1975 book Star Trek Lives!, which generated even more fan interest.
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Mother 3, as a capstone to its troubled production, is not likely to ever be localized abroad for a lot of speculated reasons, despite all of EB Siege's obsessive fan campaigns over the years. A very professional Fan Translation was finished and released in 2008, but the community still desires an official English localization. For Nintendo's part, they are fully aware of the demand and have even joked about it on numerous occasions, but continue to avoid giving a direct answer to this day.
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Futurama fans tried this with anchovies, though it never really caught on. However, it was eventually renewed because of its success on DVD and [adult swim]. In fact, the success of Family Guy allowed the creators to push for a series of Direct to Video movies that serve as a fifth season, followed by two additional 26-episode seasons on Comedy Central.
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When Fox canceled Lucifer after the third season due to low ratings, fans weren't happy, because it ended in a major Cliffhanger that has been set up the entire series, and raised hell (no pun intended) to bring it back. A massive online petition was started, with the hashtag #SaveLucifer trending for weeks. This got Warner Bros. to take action and shop the series around. A day before the deadline for the series' contract expiration (which would have canceled it for good), it finally got a new home in Netflix, which renewed the series for a further three seasons.
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Years after Serenity, Nathan Fillion jokingly told an interviewer that he would buy the rights to Firefly if he had the money. Their hopes reignited, the Browncoats rallied together and sent not letters, not postcards, but checks to make it happen. It got so heated that Fillion himself had to step in and calm the fanbase down, but not before expressing how proud he was of the fans.
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The 2001 restoration of Superman: The Movie brought interest within Warner Bros. about what Richard Donner had managed to film before he was removed from Superman II by the Salkinds (a large part of the theatrical film was made by Richard Lester instead). A fan campaign with letters and WB themselves convinced Donner to work again on the film with what could be salvaged of his filming in WB's vaults. The result, while not 100% the film he originally planned to make due to the impossibility of filming new scenes, is known as Superman II: The Richard Donner Cut.
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Invader Zim campaign group Operation Head Pigeons and convention company Wasabi Anime joined forces for a letter writing campaign titled Project Massive in 2012. Invadercon II: Doomcon attendees sent letters to Nickelodeon with proof of donations to New York based charity Toys of Hope in lieu of physical items. Subsequently the mailing address went online for a second phase not requiring a donation, with visible Twitter-based support from Richard Steven Horvitz and Rikki Simons (voices of Zim and Gir respectively). Nick and creator Jhonen Vasquez ended up having several talks in the years following both because of these efforts and the show's success in reruns, resulting in a comic book series being announced in 2015 (which began running later that year) and a television movie called Invader Zim: Enter the Florpus that can loosely be considered a Grand Finale getting announced in 2017 (and released on Netflix two years later).
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Infinity Train. After Book 3 began airing on HBO Max, creator Owen Dennis revealed in interviews that the show was cancelled, starting fans efforts to spread the word out through social media, with some media outlets and even other fandoms helping spread the message. Even more concentrated efforts to renew the series began when it turned out Book 4, which seemed like a win, was announced to be the last season, being part of the same production order as Book 3. Monthly Twitter trending campaigns started being organized; the first of which managed to become the top trend in the United States for several hours (plus a prize giveaway ran by the creator himself and contributed to by official brands), with later ones managing to trend as well. However, it would ultimately appear all for not; the show would be quietly removed from HBO Max and other streaming services the following year, in addition to every single piece of social media content — from Twitter posts to YouTube videos — that even so much as mentioned the series being deleted.
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One major reason for the original cancellation of Young Justice was because of how sales of tie-in merchandise for the show were underperforming. When reruns of the series premiered on Netflix three years later, interest in the series was revived and fans began creating new petitions demanding a third season of the show. In November of the same year, all that hard work paid off with the announcement of Young Justice: Outsiders for the DC Universe streaming service; the season did well enough on the service that there is now a fourth one in production for HBO Max.
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SpongeBob SquarePants fans sent in letters and petitions to Nickelodeon to save the show from getting the can, from 2001 to 2004. It played a huge part in the show's 2005 revival, but what really convinced the network executives to bring it back was continuous high ratings and merchandise sales. What happened after 2004, however, is somewhat controversial.
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Final Space: After the show ended abruptly on a bleak cliffhanger, the show got axed as a tax write off due to the Warner Bros. Discovery merger. Many of the fans and series creator Olan Rogers were blindsided by this decision and refused to give up on the show. Olan in particular launched a Kickstarter campaign involving an animated short called Godspeed, saying that the short will not only be heavily influenced by Final Space but also incorporate unused ideas from planned future seasons into it. Olan also made several products available on sale in his online shop Star cadet that demanded for the show’s renewal, including t-shirts and caps. Eventually, Warner Bros relented and he was given permission to license the Final Space IP and conclude the show’s story in the form of a self-published graphic novel, which is scheduled to release in 2024.
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Fans of the Witchblade TV series sent in Pez dispensers (as in Sara Pezzini, the lead character). However, as the series was canceled because of the lead actress being entered into a detox program, no amount of fan goodwill could avert the cancellation.
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Large numbers of Doctor Who fans sent in acerbic letters complaining about the various scientific inaccuracies and how the show wasn't nearly as good as when they were children. They thought they were being "helpful", trying to restore their beloved show to its former glory. Unfortunately, Michael Grade (who, so the legend goes, was looking for an excuse to can the show anyway) interpreted the complaints as demands to cancel the series, and he did. This in turn, resulted in an even greater deluge of letters demanding the show be brought back, with an apocryphal story claiming some of them were written in blood. It also resulted in a protest song titled "Doctor in Distress", which starred four Doctor Who regulars and a bunch of other celebrities.
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Guiding Light fans sent in candles with the message "Keep the light shining!" to convince CBS to reverse their decision to cancel the show, to no avail.
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ABC canceled Pushing Daisies as of November 20, 2008, despite a daisy sending campaign from the fans. They dangled the show in limbo for a while before airing the last few episodes. There was a Pushing Daisies comic miniseries to wrap up the show, however.
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Fans of The Hour organized a letter writing campaign to the BBC (or rather postcard writing, imitating postcards sent by Freddie to Bel between series 1 and 2) to protest the show's cancellation. They also have an online petition, a #savethehour twitter tag, a charity drive in the name of the cause, and have sent production company Kudos a yellow desk lamp having been informed that the BBC can't accept gifts.
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The Mole had a "Save the Mole" campaign in 2008, after ABC said halfway through the 5th season that they won't renew the show for a 6th season unless the ratings improved for the second half of the season. They sent in "lemonheads" (not the candy, but actual lemons with faces painted on them, after Paul's unofficial mascot for the season.) The first two seasons of the series were eventually picked up by Netflix in 2021, followed by them commissioning an entirely new season which was released in 2022. Whether this had anything to do with the campaigns seems dubious at best, though the continued fan presence for the series certainly coudn't have hurt.
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Fans of VR5 formed a group called "Virtual Storm" whose letter-writing campaign did get the studio to green-light a TV movie to tie up the storyline. Unfortunately, the cast had moved on to other things by then, the scriptwriting foundered, and the whole thing fell apart before it got very far.
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For Awake (2012) some fans sent red and green rubber bands. The show didn't end up getting anything past the first season, but creator Kyle Killen did once mention the possibility that he'd continue the story in book form at some point.
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Fans of Forever sent scarves — the main character's Iconic Item — to ABC, but the network ultimately didn't renew the show for a second season, leaving the finale rather open-ended. Similar writing campaigns to convince other networks and digital services to pick up the show yielded similar results.
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When MÚSECA was excluded from the 7th Konami Arcade Championship that ran from late 2017 to early 2018, fans immediately surmised that Konami was planning to retire the game and launched social media campaigns to save the game, such as using the hashtag #SAVE_MUSECA in Twitter posts. While Konami eventually retired the game in mid-2018, they at least had the courtesy to distribute offline kits so that fans can keep playing it.note This is in contrast to BeatStream, which was retired without offline kits in 2017, forcing players to resort to piracy if they want to ever play it again.
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Around the Pokémon the Series: XY, Brazilian fandom gathered over 10,000 signatures in a petition to not change the voice of Ash, as the dub producers was considering it due to the logistics of remote recording (the voice actor had moved to Portugal). It worked and he remained... for one more season, as in the next the producers moved the dub to another city and thus cast altogether, without even warning the old voices.
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Pokémon: The Series:
Save our Voice Actors, an organization that tried to get the original 4kids English voice actors back once sent pasta to the new dubbing studio because the last episode to use the original voice actors prominently featured noodles. It failed.
Around the Pokémon the Series: XY, Brazilian fandom gathered over 10,000 signatures in a petition to not change the voice of Ash, as the dub producers was considering it due to the logistics of remote recording (the voice actor had moved to Portugal). It worked and he remained... for one more season, as in the next the producers moved the dub to another city and thus cast altogether, without even warning the old voices.
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The Sailor Moon "procott" is a strange example for a number of reasons. Instead of the network, it was targeted at the advertisers. The plan was to buy a whole bunch of unfrosted strawberry Pop-Tarts on a single day, creating a sales spike that would demonstrate the fans' buying power and prove that the series was a good investment. Whether or not this Zany Scheme could have worked in the first place is debatable, but the really interesting bit was that the fandom was against it. The original DiC dub of Sailor Moon was notorious for questionable scripting and some significant edits. A number of fans wanted the North American dub dead so that they could keep their fansubs. The split killed any chance of the stunt succeeding, and the fact that the chief organizing fan-group had a reputation for spreading false rumors and disinformation didn't help. The series was later brought back anyway after reruns did surprisingly well on Cartoon Network. But Pop-Tarts were an in-joke in the fandom for some time thereafter.
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Fans of The 4400 sent in letters and sunflower seeds in an attempt to get the show un-cancelled, to no avail. NBC owns USA Network, and the now-defunct show has more than a passing similarity to their then-fair-haired child show, Heroes, so The 4400 may be a case of Screwed by the Network when all is said and done.
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Before Veronica Mars was renewed for a second season, its fans organized a campaign to send in fake $2 bills with the words "Veronica Mars is smarter than me" written on them. Before it was renewed for a third season, a group of fans called Cloud Watchers rented a banner plane to fly over the offices of UPN and The WB with a banner saying "Renew Veronica Mars! CW 2006!" Before the third season aired, fans even spread around flyers for the show. When it was finally canceled at the end of the third season, some fans sent Mars Bars (and after they ran out, Snickers) to The CW. It didn't work that time, unfortunately, though the series did eventually got a movie and a revival on Hulu many years later.
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Scream: Curse of Carnage was announced as a dark, gritty continuation of the story of fan-favorite character Andi Benton, but was cancelled six issues in due to Marvel raising its sales standards in the wake of the COVID-19 pandemic negatively impacting brick-and-morter comic stores. Outraged fans — who'd had to suffer through five years of Andi being sidelined and depowered — took to Twitter and Change.org to petition Marvel to renew the series. While that ultimately never happened, Marvel did give Clay McLeod Chapman leave to write a couple of one-shots for King in Black that hastily wrapped up as many dangling plot-threads as they could, and included Andi in Extreme Carnage.
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Firefly's fans, the Browncoats, sent in postcards, rather than letters. While they were not successful in getting the show Uncanceled, they did manage the unprecedented result of getting the Series Finale as a theatrically released feature film. Accounts vary what Joss Whedon himself wanted and anticipated. Some say that the hope was for the film to renew enough interest for the network to continue the series, while the others say that the film was intended as closure from the beginning.
Years after Serenity, Nathan Fillion jokingly told an interviewer that he would buy the rights to Firefly if he had the money. Their hopes reignited, the Browncoats rallied together and sent not letters, not postcards, but checks to make it happen. It got so heated that Fillion himself had to step in and calm the fanbase down, but not before expressing how proud he was of the fans.
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Hey Arnold! got screwed out of its impending Grand Finale movie known as The Jungle Movie in 2002, when an intended television movie (Arnold Saves the Neighborhood) got retrofitted into a theatrical release and bombed at the box office. As a result, the series ended with two huge unresolved plotlines: Helga's feelings for Arnold, and the fate of Arnold's parents; the latter of which was the focus of one of the show's final episodes. For over a decade, it seemed that The Jungle Movie being made was an impossible dream; even creator Craig Bartlett had accepted it. Despite this, fans sent mail to Nickelodeon and wrote online petitions hoping the movie would get made. They also continued to support the show's reruns on Nick's 90s block The 90s Are All That. In November 2015, Nickelodeon would announce that the long-awaited Hey Arnold! The Jungle Movie would be entering production as a television movie, and Bartlett would include a "Thank You" to the fans who never gave up hope in the ending credits.
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Family Guy fans sent diapers (for Stewie) to Fox to save the show. Though it didn't work initially, the show did come back a few years later due to good DVD sales and a strong performance on [adult swim].
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Wander over Yonder fans launched the #SaveWOY campaign. They bought episodes on iTunes, wrote letters and emails, and they sent a ton of petitions to save the show. One devoted viewer even tried to get the execs' attention by writing and performing an original song. Craig McCracken respectfully honored the fans' commitment, as did the cast and crew of the show, but there was no 11th hour save. The last episode of Wander Over Yonder aired June 2016, and McCracken would move on to create Kid Cosmic for Netflix before returning to Cartoon Network to head reboots/sequels to The Powerpuff Girls (1998) and Foster's Home for Imaginary Friends.
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A #RestoreTheSnyderVerse campaign sparked in the wake of the release of Zack Snyder's Justice League to globally positive reception, this time aiming at continuing from where the film left off. Then-WarnerMedia Executive Ann Sarnoff had made it clear in a press release that Warner Bros. had no intent to produce follow-ups. While Sarnoff lost her job along with Toby Emmerich and Walter Hamada in the creation of Warner Bros. Discovery, a newly appointed James Gunn (as the co-head of DC Studios) made it more or less clear that a Continuity Reboot is happening under his watch. The first major sign of this was Henry Cavill leaving the role of Superman, despite having reappeared in The Stinger of Black Adam at a time when Dwayne Johnson tried to have input on the direction DC Studios was taking (the mediocre results of Black Adam likely had a part in Johnson losing influence over DC Studios to Gunn).
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Code Lyoko fans campaigned for years over a fifth season after the series ended in 2008. After some years of deliberation, MoonScoop eventually made a completely new show instead. A sequel series titled Code Lyoko: Evolution premiered in 2013, and was a live-action/animation hybrid that had no creative input from the original production team and which received mixed response from the fanbase, lasting a single season.
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In 1998, for its theatrical re-release in Germany, the original German-language dub of The Little Mermaid, circa 1990, was replaced with a brand-new dub, with different actors voicing the characters (save for Beate Hasneau, who reprised her role as Ursula). Fans disliked the dub, as they felt it wasn't up to the standards of the dub they grew up with. When the film was released on the Platinum Edition line of DVDs in 2006, it still did not contain the original 1990 dub, and as a result, sales were disastrous. Things got so bad that fans actually petitioned to have the 1990 dub available the next time the film was released. Surprisingly, it worked; the original German dub (in Dolby Surround with 2.0 mixing) was made available when the film was next released on Blu-Ray and DVD in 2013. However, when the film became available on the Disney+ streaming service, the 1998 redub was the one used for unknown reasons (even though the credits are actually those of the original 1990 dub).
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Phil of the Future's fandom was up in arms after it was confirmed by a cast member that there wouldn't be a third season. An online petition was started and many emails were sent, but to no avail. The show would have a proper finale, though The Stinger did open up the possibility for the third season that never happened.
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Hill Street Blues was saved by a letter-writing campaign and went on for several more seasons.
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The following is a list of statements referring to the current page from other pages.

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Trivia
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