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The Best Page in the Universe (Website)
- 355 statements
- 69 feature instances
- 35 referencing feature instances
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The Best Page in the Universe (Website) | |
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TheBestPageInTheUniverse | |
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The Best Page in the Universe is a personal satirical humor Web site created by George Ouzounian, better known by his pen name Maddox. Launched in 1997 without any high expectations, the Web site soon became one of the most popular websites on the Web, becoming known purely through word of mouth, and turning Maddox into one of the earliest internet influencers many years before modern social media existed.The Best Page in the Universe originated from a text document that Maddox wrote in 1996 aptly named "fifty things that piss me off!" He gave the list to several people on EFnet's #coders and a few coworkers, and the positive response led him to create the website. Maddox decided to name his site "The Best Page in the Universe" specifically due to his knowledge that Yahoo! blocked sites with the phrase "the best" in the title from inclusion in its search engine at the time. The website consists of satirical written articles by Maddox. Topics of the articles vary wildly, from humorous observations about everyday life, reviews of film, video game and other media, political satire, parodies of other websites, to random Non Sequiturs. Articles tend to written in a harsh, demeaning, and sometimes offensive tone, with consistent themes of Maddox's own perceived masculinity and intelligence, as well as mocking of others for behaviour he perceives as stupid or mindlessly conformist.Many of Maddox's articles include MS Paint illustrations, with touchup done in Adobe Photoshop. Images include elderly people being fired into the sun, hippies being killed, and Maddox's testicles drawn larger than basketballs. Maddox maintains a section in which he criticizes hate mail his website has generated. When posting his replies, he breaks the e-mail down, ridicules points which use fallacious logic and corrects linguistic errors. He also runs an online store which sells merchandise such as stickers and apparel that bear phrases used in his articles. The site contains several "hidden pages", many of which are unfinished works or first drafts of articles that were moved around.The page is headed with an image of Maddox's face superimposed over a bust of Che Guevara. In the image, Maddox is wearing a beret emblazoned with the Jolly Roger, and an eye patch. Maddox uses this image as a parody of the revolutionary icon, saying that Che Guevara is remembered as "Che the revolutionary", not "Che the pinko", and claims to be neither socialist nor communist. Instead, he often proclaims himself to be a Pirate, and typically portrays himself as such in his articles and artwork.They layout of The Best Page in the Universe is very minimalistic, mostly consisting of large font grey text on a black background. This is primarily to reduce bandwidth costs — useful, as the site contains no advertisements other than for itself and for Maddox's books. Maddox also states that the minimalism protests the many Web sites containing "fancy HTML" but lacking substantial content. Maddox has compared reading black text on a white background to "staring at a light bulb". The use of large, light-colored text against a black background is to, in his stated opinion, reduce strain on the eyes.Despite Maddox never creating any advertisements for promotions for his website, the site gained incredible popularity purely though word of mouth alone. Individual articles on the website would gain millions of unique views, an extraordinary amount considering this was in the late '90s and early 2000s when the Internet itself was not as popular as it is today. At its peak, Xmission.com, which hosts The Best Page in the Universe, had an Alexa rank of about 16,000 - he even bragged in one article about how his site got more traffic through word of mouth than corporations spending hundreds of millions of dollars a year on advertising, including Pepsi and McDonald's - and TheBestPageInTheUniverse.net, which works as an alternative domain for Maddox's Web site, had an Alexa rank of about 33,000.Maddox's body of work has also expanded to: Three books: The Alphabet of Manliness I Am Better Than Your Kids, also known as Crappy Children’s Art, which was inspired by one of his earliest viral articles. F*ck Whales: Petty Essays from a Brilliant Mind. A single issue comic book. A nifty show on Youtube A Twitch channel The Biggest Problem In The Universe; a weekly podcast in which Maddox, along with Dick Masterson of Dr. Phil and menarebetterthanwomen.com fame (infamy?), aims to create a comprehensive list of all the problems in the Universe, in hopes of eventually finding the biggest one. Hilarity ensues. Maddox ended the show abruptly in 2016, neglecting to feature or even mention Masterson during the finale, right before starting the MadCast Media podcast network with satirist Rucka Rucka Ali. Dick questioned this on his own "sequel" podcast, as well as other weird things that happened before and after the breakup. Leaked BPITU bonus content, doxing, slanderous videos, history denial, restraining orders, trademark debacles, and even courtroom drama ensued.Maddox also appeared in an eighth season episode of Penn & Teller: Bullshit! about old people and the stereotypes about them. Maddox thought that old people sucked. In 2015, a full 5 years later, he finally made a video and article about his experience,note Rather than talking directly with Penn and Teller, producers came to his house, interviewed him for about two hours, then, in his words, took about one minute's worth of clips from that interview and aired them completely out of context to push a narrative that also made him look bad only for Penn Jillette to apologize immediately on Twitter. | |
| The Best Page in the Universe (Website) | fetched |
2024-03-09T07:17:15Z | |
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2024-03-09T07:17:15Z | |
| The Best Page in the Universe (Website) | processingComment |
Dropped link to Bowdlerise: Not a Feature - ITEM | |
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Dropped link to Ikaruga: Not a Feature - ITEM | |
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| The Best Page in the Universe (Website) / int_10d8aa14 | type |
Fan Dumb | |
| The Best Page in the Universe (Website) / int_10d8aa14 | comment |
Fan Dumb: Invoked and mocked. He calls Apple customers and Macintosh customers simple-minded idiots; they send him hate mail, which he turns into more material. | |
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Tempting Fate | |
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Tempting Fate: Seen right here. | |
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Banned in China | |
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Governments, don't ban his website or he'll visit your country just to leave printouts of his website all over the place and make a "cockery" of your buildings, as the United Arab Emirates found out the hard way. | |
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Black Comedy | |
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Black Comedy: For example, in his article The iPhone is a Piece of Shit and so is Your Face, he wrote, "When the iPhone was first announced, CEO Steve Jobs spewed enough BS to cover a football field full of babies 3 feet deep in bullshit, which sounds cool because he could have potentially murdered a football field full of babies, but he passed on this opportunity by introducing the phone instead." | |
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Small Name, Big Ego | |
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Small Name, Big Ego: Parodied. "Some people think I'm conceited. Oh well... THE UNIVERSE REVOLVES AROUND ME. I AM KING. Everyone wishes they were me. EVERYONE. If I weren't me, I'd wish I was. I love me." Overlaps with Refuge in Audacity. | |
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Enemy to All Living Things | |
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Enemy to All Living Things: He has claimed that animals are only useful for eating, and suggested that readers with vegetarian friends should triple their meat consumption to make up for any animal suffering prevented by their not eating meat. | |
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Everyone Hates Mimes | |
| The Best Page in the Universe (Website) / int_35ae7226 | comment |
Everyone Hates Mimes: Maddox hates mimes so much that he even dreams of them getting skewered by a rain of swords. | |
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Batman Gambit | |
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Batman Gambit: He managed to do this against a hate-mailer. Instead of ripping apart the hate mail as he usually does, instead he told the mailer how he used to be abused and that his writing was a way to express himself. The mailer wrote back in sympathy, only to have Maddox respond back: "Just kidding. Tool." | |
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Boring, but Practical | |
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Boring, but Practical: His reasoning for his website's Minimalism. | |
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Nightmare Fuel Coloring Book | |
| The Best Page in the Universe (Website) / int_444154b8 | comment |
Nightmare Fuel Coloring Book: One of the "I am Better than Your Kids" submissions was disturbing enough to scare Maddox. | |
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*Bleep*-dammit! | |
| The Best Page in the Universe (Website) / int_4c70b4a9 | comment |
*Bleep*-dammit!: In the video to go along with this article, a censor bar on his mouth has the word "FUCK" written on it. And the word "dipshit" half a second before that doesn't get censored. | |
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Early-Installment Weirdness | |
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Early-Installment Weirdness: His first couple of years of articles are not nearly as well remembered as some of his others due to being written very much in the style of a generic angry college kid as opposed to his later, more exaggeratedly manly and meticulous persona. Most of his early articles are satirical or otherwise "don't take this seriously" in nature, unlike the Sincerity Mode present in many articles starting in the 2010's. | |
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Disproportionate Retribution | |
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Disproportionate Retribution: He once got an e-mail talking about how dull his site was. He responded by banning the person's entire ISP... with a message explaining that the banned individuals should send this dude an e-mail of gratitude. | |
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Delusions of Eloquence | |
| The Best Page in the Universe (Website) / int_517f8d71 | comment |
Delusions of Eloquence: Maddox received a hatemail from a junior highschooler who used lots and lots of big fancy words. He accused Maddox of having "a life as squalid and decrepit as Eminem and Fidel Castro". | |
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Not Using the "Z" Word | |
| The Best Page in the Universe (Website) / int_525df529 | comment |
Not Using the "Z" Word: He hates this trope and wished zombies movies would just call them zombies. | |
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Minimalism | |
| The Best Page in the Universe (Website) / int_549a92e7 | comment |
Minimalism: The sites pages consist of minimal colour (large grey text on a black background), and is mostly text oriented, for the most part lacking images, advertisments, animations, and other fancy design gimmicks. The site author, Maddox, claims the purpose of this is in part to minimise bandwidth consumption, but is mostly as protest against "all the slick-looking, contentless web sites out there" and to make the website easier on the eyes as "Staring at a white background while you read is like staring at a light bulb". | |
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AlternateCharacterInterpretation | |
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Alternate Character Interpretation: invoked He believed that Christopher Reeve was a "self-serving asshole" who only opened a paralysis foundation because he himself needed treatment - the fact that he would be helping millions of other paralysis victims was an unintended side-effect, though one he was all too happy to accept praise for. He also calls the nurse who committed suicide in the aftermath of an Australian prank on the royal couple as "selfish", as she took the easy way out; similarly, he calls anyone who uses that suicide to guilt-trip the radio personalities behind the prank as "cowards" who want an easy way to guilt some pranksters who didn't foresee a suicide coming. He also believes Ellen Degeneres' coming out, while sincere, was a marketing ploy to gain more viewers from the controversy. | |
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Self-Demonstrating Article | |
| The Best Page in the Universe (Website) / int_582d75de | comment |
Self-Demonstrating Article: His Uncyclopedia article. | |
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Even the Guys Want Him | |
| The Best Page in the Universe (Website) / int_598ad6e2 | comment |
Even the Guys Want Him: He has received at least 80 marriage proposals. 4 of them are from men. | |
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Government Conspiracy | |
| The Best Page in the Universe (Website) / int_5a4aa505 | comment |
Government Conspiracy: Spoofed on the "Unfastened Coins" sub-webpage, where Maddox "proves" that the Titanic didn't sink because of an iceberg collision, but because of a government cover-up. He also mocked it with "There is no 9/11 conspiracy you morons", completely savaging Loose Change. | |
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Murderous Thighs | |
| The Best Page in the Universe (Website) / int_5bb17c1e | comment |
Murderous Thighs: He claimed a benefit of bicycling was the ability to use his leg to crack the skulls of two kids at once. | |
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Long List | |
| The Best Page in the Universe (Website) / int_5ff56a1f | comment |
Long List: From "If these words were people, I would embrace their genocide.": | |
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It Tastes Like Feet | |
| The Best Page in the Universe (Website) / int_6159beb1 | comment |
It Tastes Like Feet: "Hot dogs taste like the inside of my dick." (*NOT VERIFIED.) | |
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Work Info Title | |
| The Best Page in the Universe (Website) / int_634d7074 | comment |
Work Info Title: The title of the page tells you that it's a webpage. | |
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Viewers Are Geniuses | |
| The Best Page in the Universe (Website) / int_641cf81d | comment |
Viewers Are Geniuses: Maddox learned the dangers of this assumption the hard way, along with people insisting "inane" was not a real word. | |
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Gag Penis | |
| The Best Page in the Universe (Website) / int_66cdb21b | comment |
Gag Penis: A lot larger than the sun! Subverted in the article titled "How is it possible that a guy with a small penis and a hairy back is more powerful than Pepsi on the Internet?" Though he maintains that his nuts are still huge regardless; for instance one of his complaints about the original Xbox was that the original, infamously-huge controllers were "almost as big as my nuts". During a trip to Dubai to verify the claim of his site being banned in the UAE, he took a photo of the Burj Khalifa, the world's tallest skyscraper, with his legs positioned to look as if the tower's coming out from between his legs—a "cockery", as he puts it. | |
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Grammar Nazi | |
| The Best Page in the Universe (Website) / int_7043a964 | comment |
Grammar Nazi: One of the ways that Maddox took apart a hate mail is by pointing out its numerous grammatical errors. He's had to deal with a few of these thinking that the words "inane" and "homage" are not actual words, assuming he meant to write "insane" and "homepage". | |
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I'll Never Tell You What I'm Telling You! | |
| The Best Page in the Universe (Website) / int_706dd5c | comment |
I'll Never Tell You What I'm Telling You!: "You know ACE, I won't even point out the irony of your subject line (it's "you're", not "your", dipshit)" | |
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Excuse Plot | |
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Excuse Plot: the (non-existing) Best Game in the Universe has one as evidenced in the prologue: | |
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Association Fallacy | |
| The Best Page in the Universe (Website) / int_741d0620 | comment |
Association Fallacy: Possibly spoofed. "Mimes are worthless. Environmentalists are worthless. Therefore Mimes are Environmentalists." | |
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Police Brutality | |
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Police Brutality: Discussed in "A message to cops.", where he expresses his grievances with some of the more petty or needless things police officers do. | |
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Cowboy BeBop at His Computer | |
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Cowboy BeBop at His Computer: invoked In an instance where Maddox fell foul of this trope, he complained of Prometheus not having the Alien in it, calling it a bait-and-switch. However, Ridley Scott had explicitly stated long before the film's release that it wasn't going to have the Aliens themselves in it, rather that it was only going to be set in the same universe. It was in fact various papers, magazines and film news websites that had hyped it as an Alien movie. Of course, he may have been exaggerating. | |
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| The Best Page in the Universe (Website) / int_83ea0763 | type |
Rouge Angles of Satin | |
| The Best Page in the Universe (Website) / int_83ea0763 | comment |
Rouge Angles of Satin: Gets absolutely livid at multiple emails claiming that he "misspelled" the word "insane" as "inane" on his "I Am Better Than Your Kids" page. He closes out his response by making fun of said people constantly mistaking "your" for "you're". | |
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| The Best Page in the Universe (Website) / int_87802c9a | type |
Rice Burner | |
| The Best Page in the Universe (Website) / int_87802c9a | comment |
Rice Burner: He provides the trope's page quote with this article. He then points out that even if one does invest in an actual performance car rather than needless decorations for an economy car, the illegality of driving over 200 miles per hour on public roads ultimately renders performance cars worthless too. He mocked their responses of accusing him of driving a lame car by posting a heavily photoshopped, pimped-out economy car. Of course, a lot of people actually believed that was his real car and accused him of being a hypocrite. | |
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Take a Third Option | |
| The Best Page in the Universe (Website) / int_950bbfa7 | comment |
Take a Third Option: On the Dragon's Crown debacle, instead of going the usual "women are stupid" route for laughs (which he already did in the written article on females in gaming, but dropped for the video itself), he suggested that if women want to see less sexualization, they need to join the games industry and help grow the (small but growing) female developers and designers in the games industry, so that their opinions and designs get more exposure, instead of the usual skimpy-women-in-bikinis thing. | |
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| The Best Page in the Universe (Website) / int_9830549e | type |
He-Man Woman Hater | |
| The Best Page in the Universe (Website) / int_9830549e | comment |
He-Man Woman Hater: Frequent usage of Stay in the Kitchen and objectification. Played for laughs, of course. | |
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| The Best Page in the Universe (Website) / int_9e0c3153 | type |
Punctuated! For! Emphasis! | |
| The Best Page in the Universe (Website) / int_9e0c3153 | comment |
Punctuated! For! Emphasis!: Near the end of "If these words were people, I would embrace their genocide.": | |
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| The Best Page in the Universe (Website) / int_a70f9aba | type |
Accentuate the Negative | |
| The Best Page in the Universe (Website) / int_a70f9aba | comment |
Accentuate the Negative: He shows no mercy in his evaluation of children's works, culminating in a book, proudly titled I Am Better than Your Kids. Several of his articles are extremely caustic attacks on video games, celebrities, and movies he hated/hates. | |
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Four-Point Scale | |
| The Best Page in the Universe (Website) / int_aa5d0c85 | comment |
Four-Point Scale: In a hidden page listing his favorite movies, by virtue of them being his favorites. Also Broke the Rating Scale, since the ratings he uses go from S+ to S++++, and the ratings below that are a simple S, SHIT, PUTRID, and BRAVEHEART. | |
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| The Best Page in the Universe (Website) / int_ad641426 | type |
Trademark Favorite Food | |
| The Best Page in the Universe (Website) / int_ad641426 | comment |
Trademark Favorite Food: Beef jerky. At one point he posted an entire article, the link to which said would offer a list of everything better than beef jerky. The article consisted of one single word: "nothing". His article on Tabasco sauce also used a similar joke - it included a list of things he would suggest one put Tabasco sauce on, which consisted of a single bullet point: "everything". | |
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The Best Page in the Universe (Website) / int_ad641426 | |
| The Best Page in the Universe (Website) / int_ae4b1ce1 | type |
Caustic Critic | |
| The Best Page in the Universe (Website) / int_ae4b1ce1 | comment |
Caustic Critic: Several movie reviews, along with his Ikaruga review randomly turning into mocking Tekken's character design. His review of a wedding veil sent by spammers. | |
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| The Best Page in the Universe (Website) / int_aebae11c | type |
Viewers Are Morons | |
| The Best Page in the Universe (Website) / int_aebae11c | comment |
Viewers Are Morons: He heavily believes this, specifically playing this viewpoint up in "I am a genius, you are not" and "Wireless internet may very well destroy our chances of contacting intelligent life", wherein he rips apart moronic mail. Also the focus of "Nobody cares if your puns were intended". | |
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| The Best Page in the Universe (Website) / int_b01abe4f | type |
Catchphrase | |
| The Best Page in the Universe (Website) / int_b01abe4f | comment |
Catchphrase: He is quite fond of the word "dipshit" and claiming that something (himself roughly 4 out of 5 times) rules. | |
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| The Best Page in the Universe (Website) / int_b53077b3 | type |
Take That! | |
| The Best Page in the Universe (Website) / int_b53077b3 | comment |
Take That!: On almost everything. His Ikaruga review turned into a random stab at Tekken, mocking its character design (in particular, Armor King). | |
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| The Best Page in the Universe (Website) / int_b707726f | type |
Hypocritical Humor | |
| The Best Page in the Universe (Website) / int_b707726f | comment |
Hypocritical Humor: One of the above-mentioned uninformed grammar Nazis who thought "homage" wasn't a real word went on to tell Maddox that he "didn't think you'd want some collage-educated guy bitchin at you." Another one tried to claim that there were no spelling or grammatical errors for Maddox to rip him apart for... but he misspelled "grammar", and immediately followed up this claim with a sentence using the wrong form of the word "you". The FAQ notes that Maddox dates pages by when they were last updated rather than posted, and that if a page actually is updated it will be moved back to the top of the front page, but he then says "this rarely happens because I do everything perfekt the frst time." | |
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Emphasize EVERYTHING | |
| The Best Page in the Universe (Website) / int_b7b1e990 | comment |
Emphasize EVERYTHING: He attacked the prevalent misuse of the terms "epic" and "fail", saying that their overuse by popular culture has stripped them of their meaning. People sick of it themselves hailed it as a welcome return from a months-long hiatus and a Moment of Awesome. | |
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Logical Fallacies | |
| The Best Page in the Universe (Website) / int_b7f082b6 | comment |
Logical Fallacies: One of the staples of Maddox's satire. One particularly hilarious example is a cartoon satirizing astrology in which someone unscrews the cap from a soda bottle and reads on it the words "SORRY PLEASE TRY AGAIN", and then furiously shouts at the heavens, "DAMN YOU NEPTUNE!" He also pointed out the idiocy of people who are opposed to the hiring of immigrant labor and opposed to laws that would force companies to pay these immigrants fair wages. If they had to pay them fair wages, there would be no incentive for these companies to hire immigrant workers over local Americans (who are already protected by minimum wage laws). Apparently he even called in to a local radio show about this one, but the host was unable to follow his basic argument. He's also pointed this out in articles about food, noting there are onion haters who inexplicably will order onion rings, or a pompous vegetarian ordering a seafood pasta and then having the restaurant take it back when it came with seafood. | |
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| The Best Page in the Universe (Website) / int_bc03c871 | type |
Child Hater | |
| The Best Page in the Universe (Website) / int_bc03c871 | comment |
Child Hater: As best demonstrated with his "I Am Better Than Your Kids" site. | |
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| The Best Page in the Universe (Website) / int_bc74ef27 | type |
Berserk Button | |
| The Best Page in the Universe (Website) / int_bc74ef27 | comment |
Berserk Button: It would be easier to list what doesn't piss him off. Among other things: Don't tell him that you hate math. Don't mention feminism around him. Don't bring upinvoked Titanic or tell him to watch it. Don't use net slang when emailing him. Governments, don't ban his website or he'll visit your country just to leave printouts of his website all over the place and make a "cockery" of your buildings, as the United Arab Emirates found out the hard way. Don't block (ban) his website on your company's servers if you own a business. He may make fun of your products and/or ads, as he did with Apple for not letting Apple employees view his site. | |
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| The Best Page in the Universe (Website) / int_bd4264a3 | type |
Slasher Smile | |
| The Best Page in the Universe (Website) / int_bd4264a3 | comment |
Slasher Smile: After reading hate mail criticizing him about his lack of smile, he has done something between this and the Psychotic Smirk at the end of many of his YouTube videos - despite his rather heated delivery, he retains quite a relaxed posture and attire. Many first-time viewers (and some even long-time fans) get surprised by this. | |
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| The Best Page in the Universe (Website) / int_c5f0119c | type |
Insane Troll Logic | |
| The Best Page in the Universe (Website) / int_c5f0119c | comment |
Insane Troll Logic: "Screw the whales. Why? Because they're drinking all our water and eating our sailors." | |
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Self-Deprecation | |
| The Best Page in the Universe (Website) / int_c9597a03 | comment |
Self-Deprecation: "These corporate sites have promotions, games, and discounts, yet more people come to this site every day and read stupid bullshit about how big my balls are." There's also a brief segment from his video rant on apps, as he goes on a tangent about Egyptians' belief that hedgehog amulets could cure baldness. He's aware of his own increasingly-spread-out updates and jokes about it. | |
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Everybody Hates Mathematics | |
| The Best Page in the Universe (Website) / int_d04d14a5 | comment |
Everybody Hates Mathematics: Defied, since this is a particular Berserk Button for him (he majored in math). He dedicates an article tearing apart the "when will I ever use math again in life?" excuse, mentioning that math is the reason why technological advancements such as oil platforms, medicine, and space travel even exist, and that people that use the excuse are lazy, self-important morons. | |
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Speak Ill of the Dead | |
| The Best Page in the Universe (Website) / int_d259fea2 | comment |
Speak Ill of the Dead: After the death of Christopher Reeve, Maddox updated his article about Reeve... simply to change the title from "Christopher Reeve is an asshole" to "Christopher Reeve was an asshole." When bin Laden was assassinated, he promptly declared that anyone posting depressing quotes about how they wouldn't wish death on anyone was being a wimp, and suggested celebrating instead. Even those celebrities he actually likes aren't entirely immune to this. His article on Robin Williams' suicide, and ABC News' refusal to honor the family's wish for privacy that they themselves were reporting, ends with Maddox stating that every gracious thing anyone has ever said about Williams was true, "even though I still think Patch Adams was shit and had too many kids in it". | |
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| The Best Page in the Universe (Website) / int_d45c0b86 | type |
Refuge in Audacity | |
| The Best Page in the Universe (Website) / int_d45c0b86 | comment |
Refuge in Audacity: "If there were a building that stood for grammatical integrity, this email would be the plane that crashed into it." | |
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The Best Page in the Universe (Website) / int_d45c0b86 | |
| The Best Page in the Universe (Website) / int_d52d28b6 | type |
Hypocrite | |
| The Best Page in the Universe (Website) / int_d52d28b6 | comment |
Hypocrite: The opening of his response to one piece of hate mail, condemning him for making fun of Christopher Reeve, was dedicated to calling out that hate mail for making far worse implications than Maddox did. His Sasha Grey article is in part dedicating to calling her out on being this: trying to become a "legitimate" actress yet still using her porn name and notoriety to actually land acting jobs, denying other people the respect she demands for her own work, etc. | |
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The Best Page in the Universe (Website) / int_d52d28b6 | |
| The Best Page in the Universe (Website) / int_d558b013 | type |
Un-person | |
| The Best Page in the Universe (Website) / int_d558b013 | comment |
Unperson: "So not only is Apple blocking me, but now they're saying I don't even exist?" | |
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| The Best Page in the Universe (Website) / int_d580473c | type |
Hype Backlash | |
| The Best Page in the Universe (Website) / int_d580473c | comment |
Hype Backlash: invoked A lot of the things he expresses hate for are (or were at the time) particularly popular, such as Titanic (1997) at the time he wrote his anti-Titanic article, and the iPhone (then without a lot of features and apps available nowadays). | |
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| The Best Page in the Universe (Website) / int_d94ff9b3 | type |
Wall of Text | |
| The Best Page in the Universe (Website) / int_d94ff9b3 | comment |
Wall of Text: Played with in his article criticizing BuzzFeed: | |
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The Best Page in the Universe (Website) / int_d94ff9b3 | |
| The Best Page in the Universe (Website) / int_ddb444ef | type |
Hates Small Talk | |
| The Best Page in the Universe (Website) / int_ddb444ef | comment |
Hates Small Talk: Maddox wishes he could kick people who make small talk in the crotch. Seriously. | |
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The Best Page in the Universe (Website) / int_ddb444ef | |
| The Best Page in the Universe (Website) / int_e0d20ea6 | type |
Intentionally Awkward Title | |
| The Best Page in the Universe (Website) / int_e0d20ea6 | comment |
Intentionally Awkward Title: It's difficult to take about the title of the work without sounding extremely subjective. | |
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O.O.C. Is Serious Business | |
| The Best Page in the Universe (Website) / int_e83f211c | comment |
O.O.C. Is Serious Business: When the COVID-19 Pandemic began to escalate in 2020, he reposted his word-for-word article from a decade prior where he lampooned the media's overzealous fearmongering around the swine flu by daring someone to infect him with swine flu, only replacing the phrase "swine flu" with "coronavirus." Once he (and in fairness, and most of the rest of us) realized that COVID was actually a very potent disease compared to swine flu, he recanted himself and made a video calling out the COVID deniers using simple statistics. | |
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You Will Know What to Do | |
| The Best Page in the Universe (Website) / int_ea8c9e21 | comment |
You Will Know What to Do: Parodied by Maddox in his review of The Matrix Revolutions, which he hated. He particularly criticizes the Cryptic Conversations between Neo and the Oracle. | |
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| The Best Page in the Universe (Website) / int_eac3ee70 | type |
April Fools' Day | |
| The Best Page in the Universe (Website) / int_eac3ee70 | comment |
April Fools' Day: He participates in it, often leaving a subtle hint that his temporarily-transformed website is a joke (such as putting "af" in the URL). One such prank he did was his Unfastened Coins video, and another prank he did was changing his page into a Xanga-style blog. Notably, the latter drew hate mail from people who thought he was for real and he really blew up at his fans about it. | |
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Overly Pre-Prepared Gag | |
| The Best Page in the Universe (Website) / int_ec36b7f3 | comment |
Overly Preprepared Gag: He once flew nearly 8,000 miles to Dubai...just to verify that his site is banned, litter printouts of his website around the city to taunt the ban, and use a view of the Burj Khalifa, the world's tallest building at the time, to make the tower look like it's coming out from between his legs. | |
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But Wait, There's More! | |
| The Best Page in the Universe (Website) / int_f6e9ef75 | comment |
But Wait, There's More!: In his BuzzFeed rant, after talking about how the unsourced images add nothing to their articles, Maddox starts talking about how the articles themselves were plagiarized by saying, "But wait, there's less!" | |
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Comically Missing the Point | |
| The Best Page in the Universe (Website) / int_fbd285b7 | comment |
Comically Missing the Point: In his review of Mad Max: Fury Road Maddox spends most of the review Rooting for the Empire without shame, loving every second of Immortan Joe and his army almost literally wallpapered in Rule of Cool. Keep in mind that A) Fury Road is an unconventional Feminist Fantasy, and B) the Maddox persona is a mild satire of being macho and writes Black Comedy about mistreating women. | |
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Brick Joke | |
| The Best Page in the Universe (Website) / int_fe0330fb | comment |
Brick Joke: Most of the counters at the bottom of pages are this, usually referencing a one-off joke early in the article. The site's FAQ, for instance, contains the question, "What does that number at the bottom of each page mean?" He explains that each page has its own page-view counter, with a unique phrase for each one. The FAQ's own counter, of course, says that "X people still don't understand how the counters work on my site." By far the longest instance of this involved a 2004 article titled "Looking for a safe stance on abortion? Me neither", where the counter at the bottom read that "x people will vote for me not realizing that I can't run for president until 2016." Come November 2016, a full twelve years later, and Maddox updated the article to announce that he would actually be running for President. | |
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The Best Page in the Universe (Website) |
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