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Itasha

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There is an unfortunate amount of truth in the slogan "Anime: Crack is Cheaper". Despite this, there are some otaku who end up with money left over after sinking everything they possibly can into their obsession. For a small and truly devoted subset of these, there is only one option left: Their car.
The term itasha refers to any car which has been modified with vinyls, stickers, or other decorations relating to anime or games—most often featuring female characters and a heavily Moe aesthetic. Literally translated as "Painful Car"note Or with more recent lingo, "Cringe Car", this is a pun based on the fact that "ita" can also stand for "Italian", a reference to the rather flamboyant/extravagant exterior styling of Italian supercars. The pain in question is referring to either the car being a self-acknowledging eyesore, or the cringe-worthy embarrassment that the owner is expected to undergo when explaining to his (it's almost always "his") family and friends exactly what the hell he was thinking.
There is an unknown number of these cars currently at large, mostly in Japan. As per Sturgeon's Law, these run the gamut from beautiful works of Thememobiles as Advertising Campaigns to incredibly tacky rustbuckets with cartoony anime stickers cartoonishly slapped on willy-nilly. Surprisingly, even expensive cars such as the Mercedes-Benz SLK and even proper racing cars (explained below) have been known to receive the itasha treatment, although (this being Japan) Japanese cars like the Impreza or Skyline tend to be more popular.
Speaking of racing cars turned into itashas (for Advertising Campaigns), this is what happens◊ when an Infinite Stratos itasha is entered into Japan's Super GT series. And they were later joined◊ by a Squid Girl itasha.
An itasha magazine, Itasha Graphics, began publication in May 2008, documenting itasha from all over Japan and providing coverage of itasha meets and interviews with owners. Its much less conspicuous cousin is the itabag, a backpack or bag decked out in smaller merchandise like keychains and buttons.
A Sub-Trope of Pimped-Out Car (otaku-style). Compare Nose Art, which involves similar (but much less geekynote but about the same level of sexualized) paintjobs on planes and other vehicles.
 Itasha
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Dropped link to HardRock: Not an Item - FEATURE
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DBTropes
 Itasha / int_1c5913e
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Itasha
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Need for Speed Unbound features anime decals that are available to be applied in you car via Wrap editor. One notable example features Boost's Mitsubishi Eclipse GSX wrapped in a kawaii anime design◊.
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 Need for Speed Unbound (Video Game)
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Itasha
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Euro Truck Simulator has a fairly generous assortment of third party anime-themed truck liveries available on the Steam Workshop.
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 Euro Truck Simulator (Video Game)
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Itasha
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In the first chapter of GTO: 14 Days in Shonan, Onizuka paints a portrait of Haruhi Suzumiya on Vice-Principal Uchiyamada's Precious, Precious Car.
 Itasha / int_23ae009a
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1.0
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 Great Teacher Onizuka (Manga)
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Itasha
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American versions of these are common entries on certain cringe subreddits, namely r/justneckbeardthings and r/trashy (the latter if they are sexually explicit or have the genital areas airbrushed over the gas cap).
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 Reddit (Website)
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Grand Theft Auto Online introduced the Sultan RS in the January 2016 update. One of the optional liveries is themed after Princess Robot Bubblegum, a fictional anime within the GTA universe.
Further updates added more such liveries for other vehicles, and now there are a total of 16 vehicles with optional itasha-style paint jobs, all of which are themed after Princess Robot Bubblegum, her rival Shiny Wasabi Kitty, or her ally Sword Boy.
 Itasha / int_30940081
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 Grand Theft Auto V (Video Game)
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Ace Combat: Assault Horizon Legacy + later does this with Nintendo characters, unlocked by Nintendo's amiibo toys.
 Itasha / int_45a44a4b
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 Ace Combat: Assault Horizon Legacy (Video Game)
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Continuing with Hasegawa's 1/48 and 1/72 ranges of The iDOLM@STER modern fighters, similar to (maybe related to) the Ace Combat example above...
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 The iDOLM@STER (Franchise)
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Otaku Dad: Jack puts Magical Girl decals on his father's corvette, which he swears peel right off.
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 Otaku Dad (Webcomic)
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One of these is in Akihabara in Persona 5. Morgana thinks the car has been vandalized.
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 Persona 5 (Video Game)
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Assetto Corsa Competizione, SWDC: Sega World Driver's Championship: as being a licensed race game of certain reallife motorsport series that has itasha racing in it, featured the respective series' itashas.
 Itasha / int_5b176f3c
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 Assetto Corsa (Video Game)
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Add Bandai's 1/100 Macross Frontier valkyrie series done up in such a style, in both a simpler fighter-mode kit and a transformable version...
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 Macross Frontier
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 Itasha / int_6b671725
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Ace Combat 6: Fires of Liberation, Ace Combat: Assault Horizon and Ace Combat Infinity take this trope to extreme (and literal — they're on airplanes) heights with The Idolmaster-themed paintjobs. Of course, when you're flying a fighter jet that can blow anything else out of the sky, no one will question your manliness.
Ace Combat: Assault Horizon Legacy + later does this with Nintendo characters, unlocked by Nintendo's amiibo toys.
 Itasha / int_6b671725
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 Ace Combat 6: Fires of Liberation (Video Game)
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Carmageddon: TDR 2000 has The Mecha, a tuned up Ford Ka driven by an Animesque girl, making it quite the oddball in the series. Apart from the distinctive anime girl vinyl, it's also decked out with wheel blades and a pumping bumper blade designed to cut up pedestrians.
 Itasha / int_6cc2b8b2
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 Carmageddon (Video Game)
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The Pikachu Volkswagen Beetle and Lugia Chrysler PT Cruiser promoting Pokémon Gold and Silver, circa 1999-2000.
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 Pokémon Gold and Silver (Video Game)
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Episode 10 of Pui Pui Molcar has Abbey turned into one after his beginner sign removal, getting a glittery pink paint job with a Magical Girl decal. Abbey is rather upset about this at first since he would have preferred to get a superhero-themed makeover, but he later channels the power of the magical girl to save a cat from falling out of a tree, which everyone congratulates him for.
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 Pui Pui Molcar
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The Playstation Vita release of Ridge Racer had palette swaps of the available cars based on the characters of The Idolmaster, just like Ace Combat 6. Unfortunately, they were only released in Japan.
Alternatively, the purchasable 'Neneko' paint scheme of the Soldat Raggio in Ridge Racer 7 features a monotone version of the character.
 Itasha / int_94081029
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 Ridge Racer (Video Game)
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Itasha
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Alternatively, the purchasable 'Neneko' paint scheme of the Soldat Raggio in Ridge Racer 7 features a monotone version of the character.
 Itasha / int_a403454a
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 Yumeria
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Parodied in the Whomp! comic, "Cloak And Swagger" with Star Trek: The Next Generation.
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 Whomp! (Webcomic)
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One car owner painted the overworld map to the original The Legend of Zelda on their car.◊
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 The Legend of Zelda (Video Game)
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The Forza series from Forza Motorsport 2 onwards has won some popularity among itasha fans due to its robust car-painting system; it is quite possible that more Forza itasha exist than real-life itasha.
 Itasha / int_d500b17d
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 Forza (Video Game)
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Buffy the Vampire Slayer. The Trio set up a stake-out van to monitor Buffy's activities and coordinate their attacks. There is a brief dispute over whether the very conspicuous Death Star decal added by Andrew is appropriate on a vehicle that's supposed to be low-key.
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 Buffy the Vampire Slayer
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Durarara!!: When Shizuo rips the door off Saburo's van, Walker and Erika have it repaired with an extremely conspicuous anime girl on it. Saburo is not amused.
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 Durarara!!
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As with Forza, the Gran Turismo series from Gran Turismo Sport onwards is laden with itasha due to having a livery editor with the ability to upload custom decals and liveries.
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 Gran Turismo (Video Game)
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Itasha
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The Fast and the Furious: Tokyo Drift: Twinkie's "Hulk car", a green 2005 Volkswagen Touran with custom bodywork that makes it look like The Incredible Hulk is trying to smash his way from within and a huge Hulk-face decal on the front. Twinkie loves it, but Sean Boswell (our heroic outlaw car racer of the film) takes one look at it (and then at Twinkie) with a notable "dear Lord, this is your daily ride, is it?" look on his face.
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 The Fast and the Furious: Tokyo Drift
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The following is a list of statements referring to the current page from other pages.

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Advertising Tropes
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Trope Names from Other Languages
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Vehicle Index
 AKB0048 / int_a397667b
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Itasha
 Pui Pui Molcar / int_a397667b
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Itasha
 Great Teacher Onizuka (Manga) / int_a397667b
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Itasha
 All Points Bulletin (Video Game) / int_a397667b
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Itasha
 Forza (Video Game) / int_a397667b
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Itasha
 Gran Turismo (Video Game) / int_a397667b
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Itasha
 Need for Speed Unbound (Video Game) / int_a397667b
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Itasha
 Project CARS (Video Game) / int_a397667b
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Itasha
 Ridge Racer (Video Game) / int_a397667b
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Itasha
 Nukitashi (Visual Novel) / int_a397667b
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Itasha
 Otaku Dad (Webcomic) / int_a397667b
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Itasha