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Mistruth in Marketing
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- 2 referencing feature instances
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It's common knowledge that advertisers don't have the audience's best interests at heart—their primary goal is to sell a product, after all. But what they're all saying is still technically true, right? ...right? In reality, marketing has a long history of using deceptive, manipulative, and downright false claims in order to turn listeners into customers. In past centuries, they could claim literally anything with no legal consequences, but with the advent of truth-in-advertising laws and media regulatory agencies, there are now plenty of rules they have to follow (or try to skirt). Expect liberal use of Weasel Words, Metaphorically True statements, and other duplicitous claims that are carefully worded to imply something without legally saying it outright. Compare Polish the Turd, Lying by Omission, and Lies, Damned Lies, and Statistics. |
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2024-03-26T00:33:11Z | |
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Mail-Order Novelty | |
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DBTropes |
The following is a list of statements referring to the current page from other pages.
Mistruth in Marketing | processingCategory2 |
Advertising Tropes | |
Mistruth in Marketing | processingCategory2 |
Truth and Lies |
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