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YouTube Kids' Channel
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YouTube Kids' Channels are supposedly aimed at children 8 years old or younger, and usually try to pass as Edutainment. Though YouTube has hosted videos targeted to kids since its beginning, this new (and infamous) breed emerged in 2013-2017. While they are notorious for their lack of budget and unprofessional nature, some are widely infamous among parents and adults in general for their content that is rather inappropriate for their Target Audience, such as not-so-subtle Vulgar Humor, Family-Unfriendly Violence, Nightmare Fuel and just plain weirdness. A large majority of them feature at least a few popular copyrighted and trademarked cartoon characters from whatever is most popular with kids at the time, often without researching them. Mickey Mouse, Elsa from Frozennote or "Frozen Elsa", as the titles of these videos frequently call her (the reason the channels are known as "Elsagate" to the mass media) and Spider-Man are the most popular characters used in these videos, much to the disgust of other YouTubers who see these videos. The videos are notable for raking in millions of views very easily, sometimes within a matter of days, but just why they do stumps adults. One argument is that they're bots, but another argument is that they are popular with kids who are just too young to click on something else. YouTube has a popular "YouTube Kids" app that is full of these videos (though attempts have been made to fix this). As a result, the videos likely autoplay and thus rack up views. Comments on these videos will usually be gibberish or simple feedback from alleged viewers. The origin of this trend is hard to tell. A potential origin is normal toy channels that roleplayed with dolls. Someone eventually decided to start cosplaying characters in videos, it caught on, and the whole trend began. It seems like YouTube has wised up to the fad, as many of these channels have since been deleted— presumably for their inappropriate content and/or unauthorized use of copyrighted and trademarked characters. If you find a surviving channel or archived channels, be forewarned as Sturgeon's Law is in full effect with these videos. Since 2022, these kinds of channels are still being made, but Mickey, Spider-Man and Elsa are not as common as they were in 2016-2017. Most of the videos now focus on characters from Minecraft, Among Us, Poppy Playtime, Friday Night Funkin', Squid Game, Sonic the Hedgehog, Five Nights at Freddy's: Security Breach, Bluey, Cuphead, SpongeBob SquarePants, Rainbow Friends, Garten Of Ban Ban, Skibidi Toilet and The Amazing Digital Circus. Additionally, if you search Full Episodes of certain cartoons (especially Hey Arnold!) and sort the search results to playlists only, you get playlists of explicit acts that are not related to the shows at all (despite the playlists having the show's titles). Thankfully, they were resolved and vanished around early 2023. Note: Regardless of the trope name, not all kids' channels count. Most are quite innocent, and some manage to be surprisingly good. This article refers to the infamous variant that fall into the "Elsagate" category. Contrast YouTube Poop, Don't Hug Me I'm Scared and videos made with GoAnimate, which also subvert kids' favorite shows, but almost entirely for not-kid-oriented purposes. Compare with Tomorrow's Pioneers, a live-action children's show which gained similar controversy for its disturbing content (in this case, incitement of violence and promotion of Islamic extremism) as well as its unauthorised use of Disney properties. Also compare with The Rodfellows, another supposedly "kid-friendly" web series that, like the previously mentioned show, also gained notoriety for its disturbing content (only this time around, it would be blatant fetish material). |
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DEATH BATTLE!: Death Battle took this into consideration with the episode "Starscream vs. Rainbow Dash". If it was determined that Rainbow Dash would lose, they would not make the episode for a number of reasons: their fanbase would deem the episode pointless, Bronies would be outraged, the episode would likely get lumped with the then-emerging trend of YouTube Kids' Cartoons (sullying ScrewAttack's name along with it), and... little kids possibly getting traumatized would be bad enough. This is also the reason for the Ambiguous Ending of "Raven vs. Twilight Sparkle". Fearing that little kids would possibly view it, the team chose to end the battle with the possibility of Twilight surviving rather than have her die in a brutal fashion. |
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Reddit's /r/ElsaGate community documents this phenomenon. | |
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SiIvaGunner: The channel's joke for April Fools' Day 2024 was styling their rips like the "[X] but it's [Y]" videos and low-effort shitposts typically seen on content farm meme channels. In-universe, the Joke-Explainer 7000 states that she messed with the format in order to give the channel's rips more outreach, and she had been analyzing the YouTube algorithm for ideas. | |
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H 3 H 3 Productions: This Weird Toy Channel is Freaky Ethan and Hila: Webs, Tiaras and Bradberries WHAT ARE THESE PRANKSTERS DOING?! This Baby Syringe Channel is DISTURBING Toy Channels are Ruining Society This Video is for KIDS ONLY H3H3 with Post Malone: Post Malone and H3H3 Try to Make Sense of "Elsagate" |
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Death Battle took this into consideration with the episode "Starscream vs. Rainbow Dash". If it was determined that Rainbow Dash would lose, they would not make the episode for a number of reasons: their fanbase would deem the episode pointless, Bronies would be outraged, the episode would likely get lumped with the then-emerging trend of YouTube Kids' Cartoons (sullying ScrewAttack's name along with it), and... little kids possibly getting traumatized would be bad enough. | |
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The SMG4 video "Mario's Internet Safety" features CEO of YouTube Susan Wojoitz talking about how the platform prides itself on child safety and takes a look at some of the kids channels, only to find Spider-Man on his knees begging Elsa to twist his nipples, after which Susan bails. | |
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"Smile Kids TV", A channel that uses characters from Doc McStuffins and voice samples from the YouTuber SAMTIME. | |
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SomeOrdinaryGamers: KIDS GAMES ON YOUTUBE! KIDS GAMES ON YOUTUBE 2! "KIDS" GAMES 3! The YouTube Elsagate Conspiracy! Revisting The Elsagate Conspiracy... |
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Retsupurae has made three videos mocking these. They tend to assign the characters names like "Mackey Mouse" and "Golfy". However, these videos are apparently taken down. | |
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Animaniacs (2020): One Pinky and the Brain short parodies this with the Groggles, a mix of these sorts of channels and The Wiggles. | |
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Down the Rabbit Hole: Finger Family Videos | |
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Ted: The nightmare videos of childrens' YouTube and what's wrong with the internet today | |
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"Emoji Cartoon", A now-terminated channel featuring characters from The Emoji Movie. A movie that got a lot of hate from animation fans, even many comments on the channel's videos at the time were filled with overly exaggerated hate. Oddly enough, Gene and Smiler (despite the latter being the film's antagonist) are in a relationship and have kids. | |
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PewDiePie: WTF IS THIS CHANNEL? (ft. H3h3) | |
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Dog Shirt's Homemade Intros web series is another that is essentially a Subverted Kids' Show. His whole gimmick is that he takes a theme song mostly from a kids show and tries to "remake" them horribly, often leading to a lot of disturbing Nightmare Fuel. If you didn't know any better and stumbled upon this channel without context (or what little there is, anyway), you'd be mistaken for thinking that it's just another Elsagate channel. Though, alas, it is not meant for kids. | |
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H3H3 with Post Malone: Post Malone and H3H3 Try to Make Sense of "Elsagate" | |
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The Amazing World of Gumball's sixth-season episode "The Candidate" gave a Take That! to these videos with "32 Donkeys Playing on a Sled," featuring a crudely animated parody of "Five Little Monkeys", a song most commonly used in these videos. The song was so bad the television playing it used the remote to commit suicide. | |
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Jabroni Mike has a recurring segment called "Finger Family Friday" where he riffs on these sorts of videos, as well as content farm videos aimed at adults like Trouble Busters and Fabiosa. | |
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Saberspark: The Dark Side of YouTube Kids' Cartoons (Deleted unfortunately) What the HELL is Johny Johny? |
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Folding Ideas: Weird Kids' Videos and Gaming the Algorithm | |
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