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Product Displacement
- 415 statements
- 79 feature instances
- 88 referencing feature instances
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Companies pay big bucks for Product Placement, and popular media certainly appreciate the value of this cash cow. So much so that when products or corporate logos turn up incidentally in TV programming without having paid the requisite dues, they will be censored. This mostly occurs in non-fiction programming, like News Broadcasts and Documentaries, where the producer has little control over the people and the environment, or Reality Shows. If an interviewee for a documentary is wearing a T-shirt with the Nike swoosh, break out the Pixellation. Before the development of digital image processing, stagehands handled this by covering labels on bottles, cans or boxes with masking tape or paper strips. This process, called "greeking," is still quite common, as masking tape is a lot cheaper than making the blurred area track the motion of the naughty brand name. Keep in mind, they did (and still do) "greek" clothing or other logos on people's shirts, too (often during spontaneous gonzo segments on nonfiction shows), and it's not very comfortable. Additionally, old movies and TV shows bearing Vanity Plates with dated bylines might have these plastered over with the current studio logos in newer prints. Logo plastering can also occur if the rights to a movie or show pass on to a different studio. Compare Writing Around Trademarks, Brand X and Bland-Name Product. Can also be considered a visual form of Smurfing if Pixellation or a Censor Box is used. See also Prop. |
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The British game show Supermarket Sweep used to do this with all the products on the set (a fake supermarket). The credits at the end of the show would include the line "Products supplied by Somerfield". The American version proudly embraced its Product Placement, being the game show with probably the most product placement of everyday items not named The Price Is Right. | |
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Supermarket Sweep | hasFeature |
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Lampshaded and stomped on in one episode of Mrs. Brown's Boys. Agnes asks why there's black tape on the cellphone box Buster is seen carrying and he replies that it's due to BBC advertising rules. Agnes nods understandingly, then points out that from the shape of the box it's clearly an iPhone 4. | |
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Mrs. Brown's Boys | hasFeature |
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In Pee-wee's Playhouse, his picture phone has a receiver that is clearly a Del Monte can, but with the words "Del Monte" removed. | |
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Pee-wee's Playhouse | hasFeature |
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Product Displacement / int_1e227cfe | type |
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The North American release of Cool Spot stars the Spot mascot from the 7up commercials that were made at the time. Due to Fido Dido being the mascot for 7up in Europe, the PAL version of Cool Spot has all 7up references removed; the 7up bottle has the logo removed, the 7up tokens are replaced by red disks with checkmarks on them, and the UNCOLA letters in the bonus stages are replaced by VIRGIN. | |
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Cool Spot (Video Game) | hasFeature |
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One of the collectibles in Ghostrunner is very obviously supposed to be a bottle of Jack Daniel's whiskey no. 7 whose label is mostly but not perfectly intact. | |
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Ghostrunner (Video Game) | hasFeature |
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The montage at the end of the first episode of New Amsterdam (2008) showed Times Square change over the years, but with all the branding replaced with generic products. Apparently, Mom's Homemade Pies could afford large billboard space during the 1940s. | |
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New Amsterdam (2008) | hasFeature |
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Product Displacement / int_27b0262b | type |
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MythBusters does this all the time, either blurring the logo or covering it with one proclaiming the product to be "Mythbusters Brand". "Diet Coke and Mentos explosion" is a notable aversion, likely since those two particular brand names are intrinsic to the meme. The European edit of the show actually uses the terms mints, sweets and candy. Mentos is never mentioned and the myth is called "Cola Cascade". Subverted in "Superhero Special", in which Adam makes a reference to "Nocturnal Echolocating Flying Mammal Man". Got a little ridiculous when the Science Channel picked up the show, as they censor everyone's shirts. |
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MythBusters | hasFeature |
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The Verizon store sign to the right of the Cake Boss bakery is always blurred out. | |
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Cake Boss | hasFeature |
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Counter-Strike: Source map "Office" (and Left 4 Dead via Prop Recycling) has computers with the brand "Beefy Computer". They strongly resemble Dell Dimension 4000 series desktops, which are ironically "beefy" for the standards of 1998 instead of 2004 when the game came out (or 2008 in case of Left 4 Dead). For the desktop screenshot used as its screen texture, several icons on the desktop were replaced with the default application icon or the one for Counter-Strike itself (Oddly enough, the icon for Splinter Cell: Pandora Tomorrow remains fully intact), the Command Prompt is edited to remove the Windows XP copyright, and the Start button is replaced with a Fart button. | |
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Counter-Strike (Video Game) | hasFeature |
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The Yogi Bear Show intro originally ended with Yogi driving a jeep into a Kellogg's billboard, taking the logo with him, then driving out of a billboard with his own name on it, before holding up the stolen Kellogg's logo. Reruns shorten this sequence down to Yogi and the jeep materializing onto a billboard with the bear's name on the top. | |
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Yogi Bear | hasFeature |
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Product Displacement / int_2f719425 | type |
Product Displacement | |
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British reality food show Come Dine With Me was for a long time sponsored by wine company Echo Falls who used a song, Camera Obscura's French Navy, as backing music. When the show changed sponsor, people contacted the makers to ask why they'd dropped the theme tune: it simply stick in viewers' heads as the theme music, despite the fact the official theme tune, a low-key piece played on Creepy Pizzicato Strings, was still there at start and end of the show. | |
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Come Dine With Me | hasFeature |
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Zig-zagged by Canada's Worst Driver: the cars used for challenges are frequently identified by manufacturer and model (and in the case of classic cars, often by model year as well), but other brand identifiers are blurred out (a cup of chili from a Wendy's in season 7, for instance). | |
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Canada's Worst Driver | hasFeature |
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Drugstore in Another World oftentimes compares protagonist Reiji Kirio's alchemical products to their mundane, modern-day Japan equivalents. His flagship product, the super (energy) potion, is explicitly compared to energy drinks like Red Bull, just with the names, logos, and mascots censored and blacked out. | |
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Mr. Show: The popular sketch "Jeepers Creepers" features metal-head Brian Posehn wearing a t-shirt for classic rock radio station KLOS with the logo partially obscured by black tape. | |
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Mr. Show | hasFeature |
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One episode of That Puppet Game Show involved Ian offering Eddie a chocolate bar, which just said "Chocolate" on the wrapper. The weird part was that the wrapper was purple and the word was written in a swirly handwriting font, so it looked almost exactly like a Cadbury's Dairy Milk bar. | |
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That Puppet Game Show | hasFeature |
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Yellow Submarine transferred from United Artists to Apple Records around 2012, resulting in the DVD and Blu-ray releases from that year forward removing UA's logo from the movie, and from the old promos included in the extras. | |
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Yellow Submarine | hasFeature |
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Shenmue has Coca-Cola vending machines in the Japanese version, replaced with "Bell Woods" in the West. The HD rereleases subsequently removed the other licensed brands that were originally featured, like Timex and Zippo. | |
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Shenmue (Video Game) | hasFeature |
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In the Tantei Team KZ Jiken Note novels, Kuroki, Uesugi and Kozuka went into Kaisei Academy, one of the most prestigious schools in Japan. Their school is no longer named in the anime, only referred to as "the elite private school." Strangely, Wakatake and Aya's schools also get this treatment in the anime despite being fictional in the first place. | |
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Tantei Team KZ Jiken Note | hasFeature |
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Product Displacement / int_3df37b17 | type |
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Another music video example would be Beck's Star Wars stormtrooper helmet being blurred out in the "Loser" video. Oddly, a year or two later, Weezer's "Say It Ain't So" featured an unblurred T-shirt with a Stormtrooper helmet on it. | |
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Beck (Musician) (Music) | hasFeature |
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Product Displacement / int_3f13a30c | type |
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In 2005, an episode of Spooks had to be pulled for a rapid re-edit because an Apple logo was too prominent on a character's laptop. | |
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Spooks | hasFeature |
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Product Displacement / int_439e0f17 | type |
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Product Displacement / int_439e0f17 | comment |
On an episode of Would I Lie to You?, guest Tracy-Ann Oberman claimed she'd never drunk a can of fizzy drink in her life. Host Rob Brydon produced several cans for her to try; as the show is broadcast on the licence fee-funded BBC, which strictly forbids product placement, they were clearly cans of Coca-Cola, Diet Coke and Pepsi, but with all the logos and text completely covered with a sparkly wraparound the same colour as the rest of the can. | |
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Would I Lie to You? | hasFeature |
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Product Displacement / int_43a9c333 | type |
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Product Displacement / int_43a9c333 | comment |
In the first chapter of Cowboy Bebop, Jet finds a bottle at a thrashed bar. In the Japanese original, he says "Presidente? I'll take it"; however, since there is a brandy called Presidente Domecq in Mexico, the Mexican dub replaces it with "A bottle of tequila, eh? I'll give myself a little luxury". | |
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Cowboy Bebop | hasFeature |
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Product Displacement / int_46518682 | type |
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Sesame Street usually replaces all name-brand logos with their own logo, known as Nologo. | |
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Sesame Street | hasFeature |
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Product Displacement / int_487a59f6 | type |
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In Oh! My Lady the car logos are also covered. | |
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Oh My Lady | hasFeature |
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Product Displacement / int_4b4a9fd6 | type |
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Product Displacement / int_4b4a9fd6 | comment |
Coca-Cola and Mercedes declared their names and logos (including that of Thums Up, a local cola owned by Coke) off-limits from the movie Slumdog Millionaire because they did not want to be associated with the Mumbai slum colony known as Dharavi (Coca-Cola in particular objected to the use of the logo before a dumping ground). | |
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Slumdog Millionaire | hasFeature |
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Mario Kart 64 had parodies of real-world brands in the Japanese version, but this was changed to original brands in international versions. | |
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Mario Kart 64 (Video Game) | hasFeature |
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Grand Theft Auto: The original releases of Grand Theft Auto III had advertisements for Juki Union Special sewing machines and 3M's Scotchgard (a water repellent applied to fabrics) which can be seen in the Chinatown district. Later releases and remasters of the game had the questionable textures edited out. Ditto with Grand Theft Auto: San Andreas which had a Spanish-language sign for a children's gift shop showing blurry artwork of Pokémon and Mickey Mouse, likely taken by Rockstar when they were conducting research in Los Angeles during the game's development. The Definitive Edition remaster replaces them with R*'s own Disney parody Fred's Pictures, Impotent Rage, and Princess Robot Bubblegum characters (The latter of which were already Expies for Pokémon's own Ridiculously Cute Critters somewhat). Surprisingly, even though various real-world brands are not supposed to exist in GTA, this trope is usually not applied to the songs they license. The only exception is "PlayStation" in "A.D.H.D" by Kendrick Lamar getting backmasked, and that's only on non-PlayStation systems. |
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Grand Theft Auto (Video Game) | hasFeature |
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The Dreamcast and GameCube versions of Sonic Adventure 2 include billboards for Soap shoes, shoes for grinding on rails which Sonic wears in this game. The 2012 HD release replaces them with Sonic Team billboards as Soap had gone out of business by this point. | |
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Sonic Adventure 2 (Video Game) | hasFeature |
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The Price Is Right tends to have the verbal descriptions of grocery items used in games be generic descriptions without any brands mentioned, unless the item is sponsored and has promotional copy instead. | |
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The Price Is Right | hasFeature |
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British Airways has received criticism for how, in its in-flight version of the James Bond flick Casino Royale (2006), they have edited out the cameo of rival Richard Branson and obscured the tail-fin of one of Branson's Virgin Atlantic planes. | |
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James Bond | hasFeature |
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Since the WWE lost a lawsuit to the World Wildlife Fund over the use of the "WWF" initials, new videos from old matches had the "WWF" logo digitally blurred or pixellated out for several years. WWE and the World Wildlife Fund reached a settlement in 2012 that allows WWE to use the "WWF" initials in old matches. As a result, the old WWF logo and the initials "WWF" are no longer censored in archival footage. In return, WWE agreed not to use the initials in any future programming; retro-themed shows now use a version of the classic logo altered to remove the "F". Mick Foley also relates an anecdote in his second book, Foley Is Good: and the Real World is Faker Than Wrestling, where WWE's director has him re-shoot a promo in a different location since there was an unnoticed Coke machine in the background, and Coke had just recently pulled their sponsorship of the show due to pressure from the Parents' Television Council. |
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WWE (Wrestling) | hasFeature |
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The original releases of Grand Theft Auto III had advertisements for Juki Union Special sewing machines and 3M's Scotchgard (a water repellent applied to fabrics) which can be seen in the Chinatown district. Later releases and remasters of the game had the questionable textures edited out. | |
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Grand Theft Auto III (Video Game) | hasFeature |
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Beginning with the second season, most logos on products shown in the mailtime segments on Blue's Clues would (usually) be covered up in some way or another. | |
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Blue's Clues | hasFeature |
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Product Displacement / int_62b15a7d | comment |
Zig-zagged with Wave Race 64, which had ads for Kawasaki plastered all over the game (and Fanta Orange Soda in the Japanese version, which was replaced with the Nintendo 64 logo on the international release). Due to the licensing agreement between them and Nintendo having expired in the interim, Nintendo had to replace the Kawasaki banners with ones advertising various Nintendo consoles when the game was re-released on the Wii's Virtual Console. Then when the game was re-released on Wii U, Nintendo had renewed their license and had the Kawasaki branding reinserted, which carried over into its later Nintendo Switch port. | |
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Wave Race (Video Game) | hasFeature |
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The back covers of the North American instruction manuals for Sonic the Hedgehog and Sonic the Hedgehog 2 respectively feature advertisements for Castle of Illusion Starring Mickey Mouse and World of Illusion Starring Mickey Mouse and Donald Duck. This is because Sega had the license to publish Disney games for their consoles in the Sega Genesis era. They retained this license well into the Sega Saturn era, when they re-released Castle of Illusion and Quackshot Starring Donald Duck for the Saturn in a compilation that was released exclusively in Japan, which is why the ads for Castle of Illusion and World of Illusion remain on the manuals for Sonic 1 and 2 in the museum section of Sonic Jam. By the time Sega left the console wars in 2001, they lost the Disney license, which is why Sonic compilations made since then that featured the manuals for Sonic 1 and 2 have censored out the ads for Castle of Illusion and World of Illusion. | |
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Sonic the Hedgehog (Video Game) | hasFeature |
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Deadliest Catch: Occasionally things are blurred-out or taped over so badly that it almost seems like a Running Gag. Two hilarious examples occurred on the last two shows in 2011: When Scott Hillstrand was looking at photos of his son they blurred out the Batman logo despite it being really obvious who the kid was dressed as (it was Halloween); a scene in the Wizard's kitchen had a cereal box directly behind someone's head, as if to highlight how poorly the box was taped over (imagine two thin lines going through "Cap'N Crunch"). | |
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Deadliest Catch | hasFeature |
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Product Displacement / int_6ad790d3 | type |
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Though Top Gear (UK) is exempt from this when referring to cars,note Under the heading of "We review them, so we have to mention them by name" a Top Gear-branded satnav was judged to have conflicting interests and discontinued, even though it was never mentioned on the show. | |
Product Displacement / int_6ad790d3 | featureApplicability |
1.0 | |
Product Displacement / int_6ad790d3 | featureConfidence |
1.0 | |
Top Gear (UK) | hasFeature |
Product Displacement / int_6ad790d3 | |
Product Displacement / int_6d31710b | type |
Product Displacement | |
Product Displacement / int_6d31710b | comment |
CM Punk often has his shoulder tattoos (a Pepsi logo and the Cobra symbol, respectively) altered or outright removed in various posters/video games/action figures/etc, to avoid paying royalties. | |
Product Displacement / int_6d31710b | featureApplicability |
1.0 | |
Product Displacement / int_6d31710b | featureConfidence |
1.0 | |
CM Punk (Wrestling) | hasFeature |
Product Displacement / int_6d31710b | |
Product Displacement / int_6d6b13e2 | type |
Product Displacement | |
Product Displacement / int_6d6b13e2 | comment |
The Ultimate Fighter prohibits fighters from bringing any clothing onto the show that has a logo on it, meaning the fighters primarily wear the UFC-branded gear they're provided for free. | |
Product Displacement / int_6d6b13e2 | featureApplicability |
1.0 | |
Product Displacement / int_6d6b13e2 | featureConfidence |
1.0 | |
The Ultimate Fighter | hasFeature |
Product Displacement / int_6d6b13e2 | |
Product Displacement / int_6de33ac8 | type |
Product Displacement | |
Product Displacement / int_6de33ac8 | comment |
After Dead by Daylight lost its Stranger Things license, the Underground Complex map was removed from playable rotation, the relevant characters' perks were genericized and moved into the Bloodweb, and the chapter's Achievement System was redone with new, unrelated tasks to accomplish. Nancy, Steve, the Demogorgon, and their associated cosmetics remain available for any players who already bought them, however. | |
Product Displacement / int_6de33ac8 | featureApplicability |
1.0 | |
Product Displacement / int_6de33ac8 | featureConfidence |
1.0 | |
Dead by Daylight / Videogame | hasFeature |
Product Displacement / int_6de33ac8 | |
Product Displacement / int_70619755 | type |
Product Displacement | |
Product Displacement / int_70619755 | comment |
The cars in You Are Beautiful are current model Audi's with duct tape over the grill logo. Also certain brands are pixelated in the shopping mall and on clothing. | |
Product Displacement / int_70619755 | featureApplicability |
1.0 | |
Product Displacement / int_70619755 | featureConfidence |
1.0 | |
You Are Beautiful | hasFeature |
Product Displacement / int_70619755 | |
Product Displacement / int_72a1ac51 | type |
Product Displacement | |
Product Displacement / int_72a1ac51 | comment |
Ditto with Grand Theft Auto: San Andreas which had a Spanish-language sign for a children's gift shop showing blurry artwork of Pokémon and Mickey Mouse, likely taken by Rockstar when they were conducting research in Los Angeles during the game's development. The Definitive Edition remaster replaces them with R*'s own Disney parody Fred's Pictures, Impotent Rage, and Princess Robot Bubblegum characters (The latter of which were already Expies for Pokémon's own Ridiculously Cute Critters somewhat). | |
Product Displacement / int_72a1ac51 | featureApplicability |
1.0 | |
Product Displacement / int_72a1ac51 | featureConfidence |
1.0 | |
Grand Theft Auto: San Andreas (Video Game) | hasFeature |
Product Displacement / int_72a1ac51 | |
Product Displacement / int_73d660e | type |
Product Displacement | |
Product Displacement / int_73d660e | comment |
Anytime Lucky Star bleeps out product names, part of the name will still be left in, such as "Po**tto Monsuta", or "**cky! Po***!"note Refers to Pocky. | |
Product Displacement / int_73d660e | featureApplicability |
1.0 | |
Product Displacement / int_73d660e | featureConfidence |
1.0 | |
Lucky Star (Manga) | hasFeature |
Product Displacement / int_73d660e | |
Product Displacement / int_8509db53 | type |
Product Displacement | |
Product Displacement / int_8509db53 | comment |
Grease: The diner scene boasts blurred-out Coca-Cola signs. Sponsor Pepsi demanded that Paramount either censor the references to their competitor, or reshoot the diner scene, and the studio opted for the cheaper and quicker of the two options. It's particularly noticeable in one scene in which two characters are conversing in front of a rather large Coke ad. The print used for "Sing-Along" theatrical re-releases starting in 2010 covers that ad with a pattern matching the rest of the diner wall. Oddly enough, Coca-Cola ended up sponsoring Fox's 2016 live version of the Grease musical, which meant that for once, the diner really was coated in Coca-Cola product placements. The prints used for the 1998 and 2010 theatrical re-releases made two different attempts at eliminating the words "A Gulf+Western Company" from the opening and closing Paramount logos. The 1998 print replaces the logos with ones from 1995, which read "Paramount: A Viacom Company". (Paramount did this again when remastering the movie for its 2006 DVD re-release) The 2010 print begins once again with the 1975 Paramount logo, but with the byline now reading "A Viacom Company". The 2018 restoration reverted the Paramount logos to the 1975 versions, but also replaced the Coca-Cola signs with ones for Pepsi. |
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Product Displacement / int_8509db53 | featureApplicability |
1.0 | |
Product Displacement / int_8509db53 | featureConfidence |
1.0 | |
Grease | hasFeature |
Product Displacement / int_8509db53 | |
Product Displacement / int_8bd2ee90 | type |
Product Displacement | |
Product Displacement / int_8bd2ee90 | comment |
The I Am Weasel episode "I.R. Good Mommy" originally aired with I.R. wearing a football helmet with an "N" on and waving a pennant with an "N" on it after coming from a football game at the University of Nebraska. When the University of Nebraska wrote in to complain, the entire cartoon was edited in reruns to digitally remove the "N" on the helmet and pennant (yet I.R. singing about Oklahoma being better than Nebraska was not altered). Some reruns that air on overseas Cartoon Network channels have the original version while the American Netflix has the edited version. | |
Product Displacement / int_8bd2ee90 | featureApplicability |
1.0 | |
Product Displacement / int_8bd2ee90 | featureConfidence |
1.0 | |
I Am Weasel | hasFeature |
Product Displacement / int_8bd2ee90 | |
Product Displacement / int_8e09ebf | type |
Product Displacement | |
Product Displacement / int_8e09ebf | comment |
The Rangers' Volkswagen microbus in Power Rangers Ninja Storm has had the VW logo removed. Similarly, when Jayden and Ji made a cameo in Power Rangers Super Megaforce, the Harley-Davidson logo on Ji's Cool Bike had the brand name covered with tape. Over on sister show VR Troopers, they had to edit around JB's Cool Bike being Suzuki-branded (and not his civilian motorcycle, either; this was his virtual-only Fighterbike/Skycycle). |
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Product Displacement / int_8e09ebf | featureApplicability |
1.0 | |
Product Displacement / int_8e09ebf | featureConfidence |
1.0 | |
Power Rangers Ninja Storm | hasFeature |
Product Displacement / int_8e09ebf | |
Product Displacement / int_8e8ed866 | type |
Product Displacement | |
Product Displacement / int_8e8ed866 | comment |
The original Knight Rider was forced into this by General Motors/Pontiac, who declared the names Pontiac, Firebird and Trans Am off limits. This is largely the cause of KITT supporting a rival company in the final season by praising Henry Ford's choice of colour. | |
Product Displacement / int_8e8ed866 | featureApplicability |
1.0 | |
Product Displacement / int_8e8ed866 | featureConfidence |
1.0 | |
Knight Rider | hasFeature |
Product Displacement / int_8e8ed866 | |
Product Displacement / int_8eda89ef | type |
Product Displacement | |
Product Displacement / int_8eda89ef | comment |
Darker than Black: Pizza Hut featured prominently in the original broadcast but was removed for the English version. | |
Product Displacement / int_8eda89ef | featureApplicability |
1.0 | |
Product Displacement / int_8eda89ef | featureConfidence |
1.0 | |
Darker Than Black | hasFeature |
Product Displacement / int_8eda89ef | |
Product Displacement / int_938e19ec | type |
Product Displacement | |
Product Displacement / int_938e19ec | comment |
Fraggle Rock: In one episode, Sprocket is eyeing a box of Milk-Bone dog biscuits on Doc's table. The name of the product has been replaced with the word "DOGS". | |
Product Displacement / int_938e19ec | featureApplicability |
1.0 | |
Product Displacement / int_938e19ec | featureConfidence |
1.0 | |
Fraggle Rock | hasFeature |
Product Displacement / int_938e19ec | |
Product Displacement / int_9df3213f | type |
Product Displacement | |
Product Displacement / int_9df3213f | comment |
Pikmin 2: The original game was loaded with real-world products that the player could collect as treasures, such as Duracell batteries, Skippy peanut butter, and ChapStick lip balm. These products also occasionally differed depending on the region, such as the Japanese release featuring National Hi-Top batteries instead of Duracell and Kyodo milk caps instead of Dannon yogurt lids. In the Nintendo Switch ports, these brands are replaced with generic counterparts, both to ease the localization process and because Nintendo chose not to renew the appropriate licenses. | |
Product Displacement / int_9df3213f | featureApplicability |
1.0 | |
Product Displacement / int_9df3213f | featureConfidence |
1.0 | |
Pikmin 2 (Video Game) | hasFeature |
Product Displacement / int_9df3213f | |
Product Displacement / int_9f343695 | type |
Product Displacement | |
Product Displacement / int_9f343695 | comment |
British cigarette brand Lambert & Butler managed to do a strange meta-version of this with their long-running poster campaign, a Jeeves and Wooster pastiche featuring a smug yuppie type called Lambert and his snarky butler, using talking heads and speech bubbles with some witty banter in the style of a one-panel comic strip. The very last poster, released just before the UK banned tobacco adverts in 2003, had the duo's faces pixellated out in a manner deliberately invoking suspects on Police, Camera, Action!. | |
Product Displacement / int_9f343695 | featureApplicability |
1.0 | |
Product Displacement / int_9f343695 | featureConfidence |
1.0 | |
Jeeves and Wooster | hasFeature |
Product Displacement / int_9f343695 | |
Product Displacement / int_a0610879 | type |
Product Displacement | |
Product Displacement / int_a0610879 | comment |
Shiawase Tori-mingu: Hina's expensive binoculars are from a "well-known jeweler". The only "jeweler" in any sense that makes telescopes is Swarovski. | |
Product Displacement / int_a0610879 | featureApplicability |
1.0 | |
Product Displacement / int_a0610879 | featureConfidence |
1.0 | |
Shiawase Tori-mingu (Manga) | hasFeature |
Product Displacement / int_a0610879 | |
Product Displacement / int_a34863aa | type |
Product Displacement | |
Product Displacement / int_a34863aa | comment |
Teenage Mutant Ninja Turtles: The Cowabunga Collection: The compilation features a section called "Turtles' Lair", which includes, among other things, advertisements for Konami video games. Franchises that Konami has lost the license to, such as Batman and Tiny Toon Adventures (both of which are properties of Warner Bros.) have their games and corresponding descriptions censored out. The NES port of Teenage Mutant Ninja Turtles: The Arcade Game featured advertisements for Pizza Hut, as the game's instruction manual had a coupon for a free personal pan pizza from the restaurant on the back cover. In The Cowabunga Collection, these advertisements have been censored. The coupon has also been cut out from the game's manual in the "Turtles' Lair" section. |
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Product Displacement / int_a34863aa | featureApplicability |
1.0 | |
Product Displacement / int_a34863aa | featureConfidence |
1.0 | |
Teenage Mutant Ninja Turtles (Franchise) | hasFeature |
Product Displacement / int_a34863aa | |
Product Displacement / int_a4a6b86a | type |
Product Displacement | |
Product Displacement / int_a4a6b86a | comment |
Code Geass prominently featured Product Placement for sponsor Pizza Hut... well, it did in the original. Pizza Hut was airbrushed out of the American broadcast. Apparently, the US division of Pizza Hut didn't want to support a show starring a Well-Intentioned Extremist terrorist. | |
Product Displacement / int_a4a6b86a | featureApplicability |
1.0 | |
Product Displacement / int_a4a6b86a | featureConfidence |
1.0 | |
Code Geass | hasFeature |
Product Displacement / int_a4a6b86a | |
Product Displacement / int_a4ccfbf7 | type |
Product Displacement | |
Product Displacement / int_a4ccfbf7 | comment |
Over on sister show VR Troopers, they had to edit around JB's Cool Bike being Suzuki-branded (and not his civilian motorcycle, either; this was his virtual-only Fighterbike/Skycycle). | |
Product Displacement / int_a4ccfbf7 | featureApplicability |
1.0 | |
Product Displacement / int_a4ccfbf7 | featureConfidence |
1.0 | |
VR Troopers | hasFeature |
Product Displacement / int_a4ccfbf7 | |
Product Displacement / int_aa88317d | type |
Product Displacement | |
Product Displacement / int_aa88317d | comment |
Canadian show Trailer Park Boys does this to pretty much every brand name on-screen. | |
Product Displacement / int_aa88317d | featureApplicability |
1.0 | |
Product Displacement / int_aa88317d | featureConfidence |
1.0 | |
Trailer Park Boys | hasFeature |
Product Displacement / int_aa88317d | |
Product Displacement / int_b2ac2311 | type |
Product Displacement | |
Product Displacement / int_b2ac2311 | comment |
Early Peanuts specials included references to sponsors Coca-Cola and Dolly Madison in their opening and end credits sequences, which eventually became removed for reruns and home video releases. The music does a noticeable drop out whenever these cuts occur. | |
Product Displacement / int_b2ac2311 | featureApplicability |
1.0 | |
Product Displacement / int_b2ac2311 | featureConfidence |
1.0 | |
Peanuts (Comic Strip) | hasFeature |
Product Displacement / int_b2ac2311 | |
Product Displacement / int_b4963c9f | type |
Product Displacement | |
Product Displacement / int_b4963c9f | comment |
Good Eats frequently refers to products with trademarked names without mentioning the names themselves (for instance, Alton Brown won't use the name of a chocolate-marshmallow cookie while a picture of the moon and a pie appear behind him), or brand-name products are parodied (like "B2 Steak Sauce"). In the behind-the-scenes episode, Alton even explains the process of "greeking". Occasionally inverted in scenes at actual grocery markets, where not only are actual brand names not obscured, but the actual grocery market's name and location is proudly displayed via pop-up titles (typically Publix and Kroger chain stores in Alton's hometown of Atlanta). | |
Product Displacement / int_b4963c9f | featureApplicability |
1.0 | |
Product Displacement / int_b4963c9f | featureConfidence |
1.0 | |
Good Eats | hasFeature |
Product Displacement / int_b4963c9f | |
Product Displacement / int_b4967d43 | type |
Product Displacement | |
Product Displacement / int_b4967d43 | comment |
Sonic the Hedgehog: The back covers of the North American instruction manuals for Sonic the Hedgehog and Sonic the Hedgehog 2 respectively feature advertisements for Castle of Illusion Starring Mickey Mouse and World of Illusion Starring Mickey Mouse and Donald Duck. This is because Sega had the license to publish Disney games for their consoles in the Sega Genesis era. They retained this license well into the Sega Saturn era, when they re-released Castle of Illusion and Quackshot Starring Donald Duck for the Saturn in a compilation that was released exclusively in Japan, which is why the ads for Castle of Illusion and World of Illusion remain on the manuals for Sonic 1 and 2 in the museum section of Sonic Jam. By the time Sega left the console wars in 2001, they lost the Disney license, which is why Sonic compilations made since then that featured the manuals for Sonic 1 and 2 have censored out the ads for Castle of Illusion and World of Illusion. The Dreamcast and GameCube versions of Sonic Adventure 2 include billboards for Soap shoes, shoes for grinding on rails which Sonic wears in this game. The 2012 HD release replaces them with Sonic Team billboards as Soap had gone out of business by this point. |
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Product Displacement / int_b4967d43 | featureApplicability |
1.0 | |
Product Displacement / int_b4967d43 | featureConfidence |
1.0 | |
Sonic the Hedgehog (Franchise) | hasFeature |
Product Displacement / int_b4967d43 | |
Product Displacement / int_b7e0a235 | type |
Product Displacement | |
Product Displacement / int_b7e0a235 | comment |
Beyond the Mind's Eye features an animation sequence that was used as a Hawaiian Punch commercial in 1987. However, for Beyond, the cans have their labels replaced to read "Too Far Juice", named for the music segment it's featured in. | |
Product Displacement / int_b7e0a235 | featureApplicability |
1.0 | |
Product Displacement / int_b7e0a235 | featureConfidence |
1.0 | |
The Mind's Eye | hasFeature |
Product Displacement / int_b7e0a235 | |
Product Displacement / int_bba90723 | type |
Product Displacement | |
Product Displacement / int_bba90723 | comment |
The Eurovision Song Contest forbids songs from containing references to brand names. Only one song has gotten into trouble with this rule, San Marino's So Bad, It's Good song "Facebook Uh, Oh, Oh", which got re-edited as "The Social Network Song (Uh-oh, Uh, Oh, Oh)" Finland's entry for the 2024 contest performs under the stage name Windows95man. While he was allowed to keep the name, he did have to blur the Windows logos that appeared on the hat and t-shirt he wore while peforming. |
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Product Displacement / int_bba90723 | featureApplicability |
1.0 | |
Product Displacement / int_bba90723 | featureConfidence |
1.0 | |
Eurovision Song Contest | hasFeature |
Product Displacement / int_bba90723 | |
Product Displacement / int_bd4dfa15 | type |
Product Displacement | |
Product Displacement / int_bd4dfa15 | comment |
My 600-lb Life features many scenes shot in grocery stores. Often times, entire aisles will be blurred. | |
Product Displacement / int_bd4dfa15 | featureApplicability |
1.0 | |
Product Displacement / int_bd4dfa15 | featureConfidence |
1.0 | |
My 600-lb Life | hasFeature |
Product Displacement / int_bd4dfa15 | |
Product Displacement / int_bf949aad | type |
Product Displacement | |
Product Displacement / int_bf949aad | comment |
Superstore has an entire clearance department to avoid this, but their fictional store has a fictional store brand at the ready if the story calls for product disparagement. | |
Product Displacement / int_bf949aad | featureApplicability |
1.0 | |
Product Displacement / int_bf949aad | featureConfidence |
1.0 | |
Superstore | hasFeature |
Product Displacement / int_bf949aad | |
Product Displacement / int_bfd9008 | type |
Product Displacement | |
Product Displacement / int_bfd9008 | comment |
Both Ace of Cakes and (in earlier episodes) Cake Boss are forbidden from saying "Rice Krispies Treats", even though it's a very well-used "construction material". An Ace cake that featured a Jack Daniel's whiskey barrel and bottle was blurred out and not shown in close-up, respectively, despite the obviously elaborate piping that went into the label. Ironically, the cake was a huge honor for Duff, as the group that ordered it is considered "the foodies of foodies" and only gets food from established chefs or notable up-and-comers. The Verizon store sign to the right of the Cake Boss bakery is always blurred out. |
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Product Displacement / int_bfd9008 | featureApplicability |
1.0 | |
Product Displacement / int_bfd9008 | featureConfidence |
1.0 | |
Ace of Cakes | hasFeature |
Product Displacement / int_bfd9008 | |
Product Displacement / int_c3582c4e | type |
Product Displacement | |
Product Displacement / int_c3582c4e | comment |
In the reality show King of the Nerds, while there was plenty of blatant Product Placement, they did hide some things: they tore the labels off Mountain Dew bottles and the contestants were told they weren't allowed to call it that (in a behind-the-scenes thing online, two of them commented that they called it "green caffeine" and "green coffee" instead), and several of the challenges were essentially real games (Kerplunk, Stratego) that were given their own names and Nerd-ified. Also, oddly, the show's first official upload of the song "Talk Nerdy to Me" censored the mention of Star Wars in the song. | |
Product Displacement / int_c3582c4e | featureApplicability |
1.0 | |
Product Displacement / int_c3582c4e | featureConfidence |
1.0 | |
King of the Nerds | hasFeature |
Product Displacement / int_c3582c4e | |
Product Displacement / int_ca08598f | type |
Product Displacement | |
Product Displacement / int_ca08598f | comment |
Normally averted by the copious amounts of product placement on The Wire, it is played straight in the opening of season four when Snoop buys Chekhov's nail gun from obvious Home Depot stand-in "Hardware Barn". | |
Product Displacement / int_ca08598f | featureApplicability |
-1.0 | |
Product Displacement / int_ca08598f | featureConfidence |
1.0 | |
The Wire | hasFeature |
Product Displacement / int_ca08598f | |
Product Displacement / int_cac1f772 | type |
Product Displacement | |
Product Displacement / int_cac1f772 | comment |
CSI often features rather masterfully done props featuring fake brand names. | |
Product Displacement / int_cac1f772 | featureApplicability |
1.0 | |
Product Displacement / int_cac1f772 | featureConfidence |
1.0 | |
CSI | hasFeature |
Product Displacement / int_cac1f772 | |
Product Displacement / int_cc99aa8b | type |
Product Displacement | |
Product Displacement / int_cc99aa8b | comment |
The IDOLM@STER.KR has this with regular name brands. In one case, the heroine is treated to what clearly looks like Coca-Cola, but to make it past the censors the can is sprayed in half. | |
Product Displacement / int_cc99aa8b | featureApplicability |
1.0 | |
Product Displacement / int_cc99aa8b | featureConfidence |
1.0 | |
The IDOLM@STER.KR | hasFeature |
Product Displacement / int_cc99aa8b | |
Product Displacement / int_cfc70bf6 | type |
Product Displacement | |
Product Displacement / int_cfc70bf6 | comment |
An Extremely Goofy Movie revolves around Max competing in the X-Games that were popular on the Disney-owned ESPN when the movie came out, but when Disney Channel airs the film, they cut out all the ESPN references, which is a bit odd since both channels are Disney-owned. Most notably is a blimp with a hideous gray blur over it. | |
Product Displacement / int_cfc70bf6 | featureApplicability |
1.0 | |
Product Displacement / int_cfc70bf6 | featureConfidence |
1.0 | |
An Extremely Goofy Movie | hasFeature |
Product Displacement / int_cfc70bf6 | |
Product Displacement / int_d5089a90 | type |
Product Displacement | |
Product Displacement / int_d5089a90 | comment |
Rise of the Triad's Idiosyncratic Difficulty Levels include "Will of Iron, Knees of Jell-O (TM)." as a possible name for its medium difficulty. In the Ludicrous Edition, any medium players would instead have "Knees of Gelatin". | |
Product Displacement / int_d5089a90 | featureApplicability |
1.0 | |
Product Displacement / int_d5089a90 | featureConfidence |
1.0 | |
Rise of the Triad (Video Game) | hasFeature |
Product Displacement / int_d5089a90 | |
Product Displacement / int_da861da1 | type |
Product Displacement | |
Product Displacement / int_da861da1 | comment |
Veronica Mars: A popular orange soda brand is replaced with the fictional "Skist" using similar colors and design. Veronica Mars also endlessly covers up the Apple logos on various computers with flowers, pencils, ect. |
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Product Displacement / int_da861da1 | featureApplicability |
1.0 | |
Product Displacement / int_da861da1 | featureConfidence |
1.0 | |
Veronica Mars | hasFeature |
Product Displacement / int_da861da1 | |
Product Displacement / int_dda72858 | type |
Product Displacement | |
Product Displacement / int_dda72858 | comment |
The Iron Giant had a scene in the script in which the Giant's disembodied hand watches Disneyland, with a spiel for Tomorrowland appearing before Hogarth turns off the TV. Disney wouldn't let Warner Bros. show a clip of one of their shows, so the animators replaced it with a Maypo commercial. The Re-Cut Signature Edition replaces the commercial with the Tomorrowland spiel. | |
Product Displacement / int_dda72858 | featureApplicability |
1.0 | |
Product Displacement / int_dda72858 | featureConfidence |
1.0 | |
The Iron Giant | hasFeature |
Product Displacement / int_dda72858 | |
Product Displacement / int_ddfd12ff | type |
Product Displacement | |
Product Displacement / int_ddfd12ff | comment |
Surprisingly, even though various real-world brands are not supposed to exist in GTA, this trope is usually not applied to the songs they license. The only exception is "PlayStation" in "A.D.H.D" by Kendrick Lamar getting backmasked, and that's only on non-PlayStation systems. | |
Product Displacement / int_ddfd12ff | featureApplicability |
1.0 | |
Product Displacement / int_ddfd12ff | featureConfidence |
1.0 | |
Kendrick Lamar (Music) | hasFeature |
Product Displacement / int_ddfd12ff | |
Product Displacement / int_e25322af | type |
Product Displacement | |
Product Displacement / int_e25322af | comment |
Parodied on Homestar Runner Main Page 24, which uses the gimmick that the page is blurry.note The page is currently broken due to the limitations of Ruffle, the Flash emulator the site uses. Mousing over the "Store" button will bring up a pair of glasses, making the page clear, but Homestar's shirt will remain blurry. | |
Product Displacement / int_e25322af | featureApplicability |
1.0 | |
Product Displacement / int_e25322af | featureConfidence |
1.0 | |
Homestar Runner (Web Animation) | hasFeature |
Product Displacement / int_e25322af | |
Product Displacement / int_eca84d14 | type |
Product Displacement | |
Product Displacement / int_eca84d14 | comment |
Over the Hedge: Some of the fictional brand names were changed prior to release. One example is that Spuddies potato chips (the Brand X version of Pringles) used to be referred to as 'Jingles', where the logo was the Pringles logo with a court jester's cap, which is likely what the "scary clown" balloon Vincent comes down from before the climatic fight was based off of. | |
Product Displacement / int_eca84d14 | featureApplicability |
1.0 | |
Product Displacement / int_eca84d14 | featureConfidence |
1.0 | |
Over the Hedge | hasFeature |
Product Displacement / int_eca84d14 | |
Product Displacement / int_edb4e494 | type |
Product Displacement | |
Product Displacement / int_edb4e494 | comment |
Mick Foley also relates an anecdote in his second book, Foley Is Good: and the Real World is Faker Than Wrestling, where WWE's director has him re-shoot a promo in a different location since there was an unnoticed Coke machine in the background, and Coke had just recently pulled their sponsorship of the show due to pressure from the Parents' Television Council. | |
Product Displacement / int_edb4e494 | featureApplicability |
1.0 | |
Product Displacement / int_edb4e494 | featureConfidence |
1.0 | |
Mick Foley (Wrestling) | hasFeature |
Product Displacement / int_edb4e494 | |
Product Displacement / int_f361b493 | type |
Product Displacement | |
Product Displacement / int_f361b493 | comment |
I Love Lucy originally contained several references to Philip Morris cigarettes, who sponsored the first four seasons. When Philip Morris ceased sponsorship, old episodes had the references removed for syndication (eg, a scene in which Lucy dressed as Johnny Roventini, the Philip Morris bellhop, lost lines in which Lucy mentioned the brand by name). Some home video prints have them spliced back in. The original opening credits, featuring cartoon versions of Lucy and Ricky and a giant Philip Morris cigarette pack, were also removed for most of its syndication run for the same reason. These were eventually restored by The Criterion Collection for laserdisc release, TV Land for reruns (with their network logo replacing the cigarettes), and CBS for Blu-ray. | |
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One episode of Profiler featured an exterior shot of VCTF's headquarters. A bus was driving by with the side ad blurred. Despite the short duration of the scene and the blurring, it was clearly an ad for dueling show Millennium (1996). | |
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Some reruns and many DVD releases of certain TV shows replace songs used as background music with generic tunes to avoid paying royalties, two of the more infamous examples being WKRP in Cincinnati, and Happy Days on DVD from Season Two on. | |
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